Innovation Direct™ to Spearhead Marketing Efforts for Island Caddy Slider Invention

Miami, FL, April 13, 2013 --(PR.com)-- An innovative new product designed to serve as a multi-purpose and convenient household accessory, the Island Caddy Slider, has been developed by Barbara Dowdell of Hephzibah, Georgia. The invention’s unique design provides its users with a way to save both time and space when in the kitchen.

The kitchen is certainly one of the “busiest” areas of a home. Food preparation and cooking certainly take up a considerable amount of time while in turn, the ingredients and accessories used in these tasks accordingly use up a substantial amount of space. With this in mind, any product that promises to place the most needed products typically found in a kitchen within easy reach while simultaneously keeping the surrounding area organized will likely be viewed with great interest.

Along these lines, the Island Caddy Slider has been conceived. The Island Caddy Slider enables easy access to multiple products at one time. The product also saves valuable space on countertops. Through its proprietary features, the Island Caddy Slider will also offer flexibility of movement within the kitchen environment not found in other products made for the same purpose.

The Island Caddy Slider is in patent pending status with the United States Patent and Trademark Office. The inventor has also developed a working prototype of the Island Caddy Slider which is available for review under the appropriate terms and conditions of confidentiality.

Mrs. Dowdell now seeks a third party licensee to manufacture, market, and distribute the product for her under a royalty agreement. Potential licensees in the household products industry are currently being targeted as candidates to eventually commercialize the Island Caddy Slider on a worldwide basis.

In January 2013, Mrs. Dowdell contracted product management services leader Innovation Direct™ to represent the Island Caddy Slider to potential licensees for a 2 year period. Innovation Direct™ obtains the maximum amount of exposure for the products that it represents through its unique and patented licensing methodology and its participation in multiple and diverse industry-leading trade shows each year. Exhibits that Innovation Direct™ has attended in recent years include the SHOT Show, the International Home and Housewares Show, the National Hardware Show, Licensing International, the SEMA and AAPEX Shows and the ERA D2C Convention.

Potential licensees interested in obtaining more information about the Island Caddy Slider and discussing licensing opportunities with respect to the product can contact the Manufacturer Response Department of Innovation Direct™ at (877) 991-0909 ext. 4285 or at MR@innovationdirectonline.com.