HiP Principal Takes Seat on Privacy Expert Panel @ Marketing Analytics and Customer Engagement / Smith is Featured Speaker Twice in June
HiP Managing Principal, Bret Smith, invited to join Privacy Expert Panel @ Marketing Analytics and Customer Engagement. Smith will be a featured speaker at this event, as well as @ Integrated Marketing Summit in June.
Albany, NY, April 30, 2013 --(PR.com)-- HiP Managing Principal, Bret Smith, was today invited to join the Privacy Expert Panel @ Marketing Analytics and Customer Engagement this June in Philadelphia.
"Marketers can collect and analyze data about customers and prospects at an unprecedented level. But how far can you go before crossing ethical and legal lines? What should marketers be doing to put their customer base at ease while taking advantage of the data they have? How can a company provide enough value with its products to encourage customers to give up their data willingly?" says Smith.
Smith will also be a featured speaker at the Marketing Analytics and Customer Engagement event on the topic of "Leveraging Your Contact Data to Drive Increased Form Completions: A Real-World Case Study." According to Emily Wright, HiP's Creative Director, "The study is used to illustrate several points, including how integrating your email marketing efforts and contact data management processes dramatically reduces the number of standard and required form fields."
Earlier in June, Smith will reprise his "Content Prospecting - Enabling Direct Sales with Lead Nurturing" workshop @ the Integrated Marketing Summit in Chicago.
H-I-P (High-Impact-Prospecting, LLC) is a New York-based agency providing agile, single-vendor and high-outcome B2B demand generation services for mostly technology-centric clients. Key differentiators include ownership of its own email service platform, its own virtual call center, a 70+ million-strong contact database, and a tight-knit team of deeply experienced and creative professionals. Its vertically integrated services include content-based email marketing, lead nurture and marketing automation management, integrated email & voice prospecting, social media engagement, trade event enrichment, all forms of content creation, content syndication and more.
H-I-P also has offices in Mountain View, California; London, UK; and digital press/mail fulfillment facilities in Shreveport, Louisiana.
"Marketers can collect and analyze data about customers and prospects at an unprecedented level. But how far can you go before crossing ethical and legal lines? What should marketers be doing to put their customer base at ease while taking advantage of the data they have? How can a company provide enough value with its products to encourage customers to give up their data willingly?" says Smith.
Smith will also be a featured speaker at the Marketing Analytics and Customer Engagement event on the topic of "Leveraging Your Contact Data to Drive Increased Form Completions: A Real-World Case Study." According to Emily Wright, HiP's Creative Director, "The study is used to illustrate several points, including how integrating your email marketing efforts and contact data management processes dramatically reduces the number of standard and required form fields."
Earlier in June, Smith will reprise his "Content Prospecting - Enabling Direct Sales with Lead Nurturing" workshop @ the Integrated Marketing Summit in Chicago.
H-I-P (High-Impact-Prospecting, LLC) is a New York-based agency providing agile, single-vendor and high-outcome B2B demand generation services for mostly technology-centric clients. Key differentiators include ownership of its own email service platform, its own virtual call center, a 70+ million-strong contact database, and a tight-knit team of deeply experienced and creative professionals. Its vertically integrated services include content-based email marketing, lead nurture and marketing automation management, integrated email & voice prospecting, social media engagement, trade event enrichment, all forms of content creation, content syndication and more.
H-I-P also has offices in Mountain View, California; London, UK; and digital press/mail fulfillment facilities in Shreveport, Louisiana.
Contact
High-Impact-Prospecting, LLC
Vicky Carrasco
518-512-0975, ext. 122
http://www.high-impact-prospecting.com/
Vicky Carrasco
518-512-0975, ext. 122
http://www.high-impact-prospecting.com/
Contact
Multimedia
HiP Company Overview
H-I-P (High-Impact-Prospecting, LLC) is a New York-based agency providing agile, single-vendor and high-outcome B2B demand generation services for mostly technology-centric clients.
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