Rasiel Cardentey Joins Hispanic Influencer Marketing Agency Azúcar Communications as Events Director

New York, NY, May 23, 2013 --(PR.com)-- Hispanic Influencer Marketing boutique agency Azúcar Communications announced today that Rasiel Cardentey has joined their growing team as director of events.

“We welcome Rasiel’s vision for event planning. His ability to understand what is needed to make an event successful among Latinos together with his commitment to deliver not just events but unforgettable moments will prove to be a winning combination for our agency,” says Natacha Ginocchio, Founder and New Business Director of Azúcar Communications. “He goes beyond the expected parameters of his responsibilities and is able to handle sensitive and confidential information in the utmost professional manner, which is an invaluable quality in the Influencer Marketing category.”

A serious entrepreneur, after years of planning weddings and private parties for Miamians, Cardentey co-founded A&E Elegant Creations where he will continue to serve as Chief Event Planner. Prior to A&E, he spent 6 years providing strategic council to students and teaching at the prestigious Florida International University’s School of Architecture. In 2009, the university recognized Cardentey for his meritorious work performance by awarding him with the prestigious Operational Excellence Award.

Cardentey will work closely with the growing Azúcar team in all areas of event planning. He will be in charge of facilitating all client’s event needs and develop their vision by overseen the entire event from conception and design theme through development. Other hires include Corey Timmerman as the agency’s Social Media and Blogger Relations Coordinator.

“I am thrilled to join Azúcar Communications, a company that respects, embraces and understands Latino Influencers,” said Cardentey, “I look forward to our many successful events and pleased clients.”

Cardentey holds a BA in Design and MA in Architecture from Florida International University.