ZoeFlix: Zoetrope Animation Toy Making a Comeback on Kickstarter After Nearly 200 Years

Lincoln, CA, June 30, 2013 --(PR.com)-- Artist and inventor Les Cookson along with illustrator and author Ken Higginson are excited to announce ZoeFlix: a Kickstarter campaign aiming to revitalize the nearly two-hundred-year-old animation device that started it all—the Zoetrope. The crowd funding campaign will run through August 17th, 2013.

The zoetrope was invented in 1833 and was very popular throughout the 19th century. It was one of the very first animation devices and consisted of a cylinder with vertical slots set on a spinning axle. When an animation strip was placed inside the cylinder and viewed through the slots as it spun, the user saw a rapid succession of images, which produced the illusion of motion.

Cookson with his years of experience building optical devices, not only designed the ZoeFlix to be functional and beautiful, but improved the device by adding features like a light to make the image brighter and clearer. Higginson conceived a project beyond just the device expanding it with collaborating artists and a online sharing website where anyone can upload and download animation strips from all over the world.

“ZoeFlix isn’t just about recreating the zoetrope. It's also about art. The ZoeFlix is a new artistic platform, a beautiful conversation piece and an addiction toy!” remarked Higginson.

If the Kickstarter crowd funding is successful, project backers at every level will be rewarded with a zoetrope of some sort and be part of the animation sharing website. More information is available at www.ZoeFlix.com