Innovation Direct™ Contracted as Official Marketing Representative for Patent Pending Howell Cap Invention

Miami, FL, July 07, 2013 --(PR.com)-- An innovative and effective new product designed to solve a common problem related to the charging of cell phones, the Howell Cap, has been developed by David Howell of Sparrows Point, Maryland. The product’s unique design provides its users with a convenient way of insuring that they have access to charge their phone at all times while on the go.

Cell phones have become quite the “life line” for virtually all consumers, particularly due to the fact that there is very little that they cannot do at this stage of their development. Their multiple capabilities prove to be so vital that their users literally feel lost without them when they lose power and are therefore temporarily unavailable. While this situation can easily be remedied as long as the cell phone user has a charger and access to electricity, there are often occasions when neither is readily available.

To this end, the Howell Cap has been conceived. The Howell Cap will be as comfortable and unobtrusive to wear as any conventional cap. The product eliminates the frustration and hassle of having one’s cell phone battery exhaust. Additionally, the Howell Cap will be easily portable to any location and will be cost effectively priced, adding to its appeal.

The Howell Cap is also in patent pending status with the United States Patent and Trademark Office.

Mr. Howell now seeks a third party licensee to manufacture, market, and distribute the product for him under a royalty agreement. Potential licensees in the headwear products industry are currently being targeted as candidates to eventually commercialize the Howell Cap on a worldwide basis.

In October 2012, Mr. Howell contracted product management services leader Innovation Direct™ to represent the Howell Cap to potential licensees for a 2 year period. Innovation Direct™ obtains the maximum amount of exposure for the products that it represents through its unique and patented licensing methodology and its participation in multiple and diverse industry-leading trade shows each year. Exhibits that Innovation Direct™ has attended in recent years include the SHOT Show, the International Home and Housewares Show, the National Hardware Show, Licensing International, the SEMA and AAPEX Shows and the ERA D2C Convention.

Potential licensees interested in obtaining more information about the Howell Cap and discussing licensing opportunities with respect to the product can contact the Manufacturer Response Department of Innovation Direct™ at (877) 991-0909 ext. 4285 or at MR@innovationdirectonline.com.