Product Expansion on the Horizon for Panera Bread

Panera Bread announces new additions to their fall menu lineup. The menu items will be available beginning August 30.

Raleigh, NC, August 30, 2007 --(PR.com)-- Panera Bread announces today product additions that will highlight their fall menu lineup. New products will be introduced in the café, bakery and beverage menus.

New products being introduced include: an Orchard Harvest salad, Chipotle Chicken sandwich, Parisian Chicken soup, Turkey Sausage & Potatoes soufflé, Fresh Strawberry Citrus pastry, Pecan Braid pastry, Chocolate Crumb pastry, Caramel Apple pastry and Pumpkin Spice latte.

“I am excited about the additions to our menu offerings,” says Joe Bastian, co-owner of Panera Bread. “The bold-flavored, new menu items are a perfect fit for the fall season.”

Regularly updating the featured products is a major component to the overall success of Panera Bread. The new fall menu items will be available beginning August 30.

Panera Bread’s Breadwinners at the Triangle franchise operates 13 locations. The first area location opened in 1999 at Crabtree Valley Mall. For more information or to find the nearest location to your business, visit www.panerabread.com.

About Panera Bread:
Panera Bread serves fresh baked, handcrafted artisan breads, sweet and savory baked goods, hand-tossed salads, wholesome soups, and signature sandwiches in a distinctly warm and welcoming environment. Panera Bread is committed to using only the highest quality, fresh ingredients in the food we offer, and making a lasting contribution to the neighborhoods in which our customers and employees live and work through programs like Operation Dough-Nation. Headquartered in Richmond Heights, MO, Panera Bread operates 1,105 bakery-cafes (459 company-owned and 646 franchised) as of August 24, 2007. For more information, visit www.panerabread.com.

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Contact
BreadWinners at the Triangle
Cindy Stranad
919-232-5008
www.panera.com
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