Ameren Donation Promotes Disability Sports

Saint Louis, MO, July 18, 2013 --(PR.com)-- The Ameren Missouri donation of two BulletBall Therapeutic Sport Tables to the Youth and Family Center in St. Louis, Mo. will enhance their afterschool program by providing an alternative sport allowing anyone regardless of age, gender, and disability to compete on a "level playing field" while gaining exercise and having fun.

This historic collaboration brings together the Youth/Family Center and Inclusion Sports, a local minority owned business to facilitate a new all-inclusive sport league (ABLe – American BulletBall League) to allow kids with a disability to participate and compete with other youths.

Ameren MO Representative Brian Leonard, Director of Community Relations, attended a youth event last year and was introduced to BulletBall and recognized the inclusion it provided as a sport game and its use as recreational therapy for people with a disability.

Rev. Rodney Francis, Executive Director of The Youth and Family Center, is a leading advocate in the effort to strengthen our communities through the common interaction of sports.

BulletBall was a featured alternative to violence at the "Toy Gun Buy Back Initiative" on Saturday, July 13, 2013. The goal of this initiative was to spark meaningful conversation about the culture of violence in St. Louis and change the way kids engage in dramatic play by replacing violent toys and video games with non-violent ones and create new productive alternatives.