Announcing: Hydratherma Naturals Healthy Hair Care Collection

A unique formulation of natural-based ingredients specifically designed to achieve the proper balance of moisture and protein levels in the hair, Hydratherma Naturals solves the problem of dry, unmanageable hair and promotes length retention, curl definition and less breakage and shedding while transitioning to natural hair.

Atlanta, GA, July 19, 2013 --(PR.com)-- Healthy Hair Journey Enterprises LLC introduces the Hydratherma Naturals Healthy Hair Care Collection, a line of natural-based products developed to improve, enhance and maintain healthy hair by achieving the perfect balance of moisture and protein ratio in the hair.

It is possible for hair to be over-moisturized, generating protein deficient hair that is weak and limp and unable to hold a curl. On the other hand, hair that has too much protein and a moisture deficiency will appear dry and brittle and break easily.

This essential scientific combination of protein and moisture and the synergy of these two agents is the key to healthy hair and natural hair growth and the secret behind how Hydratherma Naturals products deliver on its promise of length retention and beautiful, frizz-free natural curls.

By following a simple and effective system using the superior quality products offered by Hydratherma Naturals, healthy and vibrant natural hair is easily attainable.

Cartwright, a registered nurse and licensed cosmetologist by trade noticed while working on her clients’ hair that when the hair was well-balanced, the hair would flourish. Too much moisture or protein would result in breakage. Once the hair was balanced, the hair would thicken, retain length and less breakage would occur. Many of her clients, however, did not know how to achieve this balance.

“I tried many products on my hair and the hair of my clients. Most products would result in too much moisture in the hair or protein overload. So after several years of combining many of the hair care ingredients that I absolutely loved, I was finally able to design a natural-based hair care collection that provides this perfect balance of moisture and protein levels in the hair. My goal was to create an effective solution and a simple hair care regimen that my clients could easily follow,” says Saleemah Cartwright, creator of the Hydratherma hair care line and co-founder of Healthy Hair Journey Enterprises.

Although Hydratherma Naturals was developed to achieve optimum hair health for women and men of all hair types and textures, the company has seen a noticeable amount of customers using the line as an effective system for transitioning to natural hair.

Transitioning from chemically processed hair to natural hair can be a major decision for many, but most find they are happy to leave behind the damaging effects of chemicals and enjoy the improved health and length of their natural hair after using Hydratherma Naturals.

“Multi-ethnic women who already have natural curly hair or are just transitioning to natural hair have unique needs and they take this journey very seriously. So it’s important for us to educate our customers and help them along their healthy hair journey. We provide plenty of information and tutorial videos on our website about how to achieve healthy natural hair and how our products can assist in the process. We want to make sure our customers know they are not alone while taking this journey and that we are invested in achieving their goals while using our products,” says Saleemah.

She adds, “We’re fortunate to receive a multitude of testimonials that come in daily sharing with us stories of the results they’ve seen while using our products. A few have actually noted switching to other brands but they come back after realizing the effectiveness and value of our products.”

Using only natural-based ingredients that are PH-balanced, paraben free, as well as mineral oil and petrolatum free, Hydratherma Naturals products repair, nourish, revitalize and rejuvenate even the most challenging hair, leaving hair in a natural state that not only looks healthy but is healthy.

The collection consists of twelve products that work synergistically to cleanse, condition, and balance the hair.

There are three types of shampoos, including one of their best sellers, a sulfate-free cleanser; three highly effective conditioners – a moisture boosting deep conditioning treatment, an amino plus protein deep conditioning treatment and a protein balance leave-in conditioner rich in ceramide; a follicle mist that’s great for the scalp; a daily moisturizing growth lotion and hair growth oil, both using a proprietary formulations that's rich in ceramide and contains emu oil - both best sellers; and three alcohol-free styling products.

A recent addition to their line is a hand-made shampoo bar that is made with natural ingredients and is certified to USDA Organic Standards.

An eco-friendly company, Hydratherma Naturals instills the best of nature and science into effective products and mindful practices that benefit the consumers and the environment.

Hydratherma Naturals Healthy Hair Care Collection products can be found online and at retail stores. Visit www.hydrathermanaturals.com for questions and retail locations.

About Healthy Hair Journey Enterprises:
Healthy Hair Journey Enterprises LLC is an independent hair care manufacturer founded in 2008 by husband and wife team, Willie & Saleemah Cartwright. Their goal is to provide safe and effective products and solutions while going through the journey of achieving and maintaining healthy natural hair.
Contact
Healthy Hair Journey Enterprises LLC
Saleemah Cartwright
716-465-9443
www.healthyhairjourney.com
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