Marseli Introduces Software Enhancements and New Predictive Behavior-Based Analytics to Pipeline Insight Product
New Release Offers More Behavior-based Analytics, Flexibility, and Functionality; Deliver Strong Sales Performance Improvement as Marketing and Sales Teams Seek Predictive Intelligence Based on Sales Behavior.
Collegeville, PA, July 23, 2013 --(PR.com)-- Marseli, the marketing and sales performance insight company, today announced a new release of its Pipeline Insight marketing and sales data mining and reporting application for Salesforce.com. As revenue performance analytics continue to evolve, marketing and sales teams are looking for greater visibility and predictability of behaviors that drive success and to flag behaviors that might need course corrections.
"We work very closely with our customers to continually listen and learn as much as we can about their ever-changing operations so that we can further advance their ability to improve revenue generation performance," said Frank Donny, CEO and Founder, Marseli. "The majority of the new release comes as a direct result of listening to not only our customers, but also our prospects, partners and analysts; which is a direct result of our commitment to continual improvement.”
The most significant benefits of the new release include:
· Quota Management – enhanced quota management correlated to behaviors allows sales reps and managers the insight they need to predict quota attainment and have leading indicators that flag potential quota performance issues.
· Forecasting – the addition of a commitment tracking feature allows salespeople and managers to produce their commit list (worst case, best case and likely) based on actual opportunity attribution for any given period. Reduces the need for external report rollup that will eliminate user error and improve reporting efficiencies.
· Multi-sales process and revenue tracking – sales operations and reporting executives can now view behaviors against multiple sales processes and revenue types, improving independent sales process adoption and revenue performance.
· Renewal management – renewal tracking in a sales process creates havoc with the ability to measure and manage deal volume and velocity. This new functionality allows salespeople to filter out these types of opportunities for a much more valid measurement of sales process performance.
Availability.
The new edition of Pipeline Insight is now available on the Salesforce.com AppExchange or by contacting Marseli directly at letstalk@marseli.com.
About Marseli.
Marseli (www.marseli.com), is a behavior-based predictive marketing and sales process data mining and reporting software company for business-to-business organizations. Companies of all sizes rely on Marseli to unlock the critical insight in their marketing and sales processes and report it through a simple, easy to use SaaS software platform called Pipeline Insight. Benefits to using Pipeline Insight include improved time to revenue, increased deal win rates, improved forecast accuracy and higher returns on marketing investments.
"We work very closely with our customers to continually listen and learn as much as we can about their ever-changing operations so that we can further advance their ability to improve revenue generation performance," said Frank Donny, CEO and Founder, Marseli. "The majority of the new release comes as a direct result of listening to not only our customers, but also our prospects, partners and analysts; which is a direct result of our commitment to continual improvement.”
The most significant benefits of the new release include:
· Quota Management – enhanced quota management correlated to behaviors allows sales reps and managers the insight they need to predict quota attainment and have leading indicators that flag potential quota performance issues.
· Forecasting – the addition of a commitment tracking feature allows salespeople and managers to produce their commit list (worst case, best case and likely) based on actual opportunity attribution for any given period. Reduces the need for external report rollup that will eliminate user error and improve reporting efficiencies.
· Multi-sales process and revenue tracking – sales operations and reporting executives can now view behaviors against multiple sales processes and revenue types, improving independent sales process adoption and revenue performance.
· Renewal management – renewal tracking in a sales process creates havoc with the ability to measure and manage deal volume and velocity. This new functionality allows salespeople to filter out these types of opportunities for a much more valid measurement of sales process performance.
Availability.
The new edition of Pipeline Insight is now available on the Salesforce.com AppExchange or by contacting Marseli directly at letstalk@marseli.com.
About Marseli.
Marseli (www.marseli.com), is a behavior-based predictive marketing and sales process data mining and reporting software company for business-to-business organizations. Companies of all sizes rely on Marseli to unlock the critical insight in their marketing and sales processes and report it through a simple, easy to use SaaS software platform called Pipeline Insight. Benefits to using Pipeline Insight include improved time to revenue, increased deal win rates, improved forecast accuracy and higher returns on marketing investments.
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Marseli
Frank Donny
610-489-4225
www.marseli.com
Frank Donny
610-489-4225
www.marseli.com
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