Flo Rida Label-Mates Kulture Shock Releases New Single "Sweet Life"

Miami, FL, August 08, 2013 --(PR.com)-- Poe Boy Music Group presents two World Premiere music video release events for electro dance pop trio Kulture Shock, signed to Poe Boy Music Group, for their new single “Sweet Life.” Produced by The Oddictions, “Sweet Life” is a fun-filled, highly energetic song that embodies all the good things in life. The music video is directed and produced by Florida Film House, styled by Alessandra Gold (alessandragold.com) and Michael Marchall (michaelstylist.com), and makeup is provided by Nina Arce of Nina’s Makeup (NinasMakeup.com). The song will be available on iTunes and can also be found on their forthcoming album ‘Dance or Die.’

On Monday August 12, please join Kulture Shock for the Private “Sweet Life” Video Release party at APT 606 - 4141 2nd Ave #106-A Miami, FL 33137 from 8:00 PM until 10:00 PM with Red Carpet arrivals from 7:00 PM - 8:00 PM. Kulture Shock is pleased to announce Moskato Life and Don Julio Tequila as their title sponsors. Guests will also enjoy liquor infused cupcakes from Don Julio Tequila, complimentary hors d’oeuvres, sampling from Goody’s World Famous Popcorn and Hard Beverages. Gifting for Miami tastemakers, VIP’s and media provided by Passion Parties “The Ultimate Girls Night In.” Music provided by DJ Smokey Bear. Special Invited celebrity guests include Flo Rida, J Rand, Brianna Perry, as well as a plethora of additional surprise guests.

On Tuesday August 13, join Kulture Shock for the “Sweet Life” Video Release Party at The Hoxton - 1111 SW 1st Ave Miami, FL 33130 from 8:00 PM with Red Carpet arrivals from 8:00 PM - 9:00 PM. Kulture Shock is pleased to announce Don Julio Tequila as their title sponsor. Guests will be sampling the new specialty drink “Sweet Life” as created by Don Julio Tequila and complimentary hors d’oeuvres sampling provided by The Hoxton between 8:00 PM - 9:00 PM. Music provided by DJ Smokey Bear.

About Kulture Shock
Kulture Shock is three talented young artists: Stephie Lecor, Jase, and City. As the group came together they quickly gaining attention and started showcasing their talents. The trio continues to gain momentum - taking Miami by storm over the past few years while developing their sound and performing at major events across Florida. Since performances on the NBC Today Show and NBC Good Morning South Florida, Kulture Shock has been delighting fans at various music festivals, charity events, nightclubs, and fashion shows. The group has performed alongside artists such as Flo Rida, and opened for acts such as Pitbull, Travie McCoy, New Boyz, Mia Martina, Jeremiah, Sean Kingston, Waka Flocka, Talib Kweli, and many more. The pop sensation has been featured on two international releases. Kulture Shock’s hot streak continues to sizzle. In the past year, KS performed at the Marlins Stadium, and songstress Stephie had the honor of delivering a memorable rendition of the national anthem. The group showcased at a Splashion event for the modern luxury publication Miami magazine, then went on to headline at Blue Martini in Boca Raton and the world-renowned Fontainebleau nightclub Arkadia. Always hitting the scene to help the community, Kultre Shock was highlighted on a charity event bill during the 2012 Art Basel Festival. Most recently, while trying to keep a low profile working on video shoots, Kulture Shock was sought out by the press to be featured on Deco Drive, accompanied by label mate Flo Rida.

About PBMG
Poe Boy Music Group, one of the industry’s pre-eminent independent urban entertainment companies, is home to a multifaceted and diverse range of artists, fast becoming one of the most successful labels in the industry. Elric “E Class” Prince, CEO and founder of Poe Boy Music Group, is best known as the man responsible for signing and helping bring Rick Ross and Flo Rida to multi-platinum success. Over the years, Poe Boy Music Group has groomed the careers of artists Brianna Perry, Brisco, J Rand, Kulture Shock and Billy Blue.

About APT 606
Our boutiques layout follow a modern monochromatic vision. We thrive on a minimalistic approach to the display of the unique pieces we feature in the store. We are conveniently located in Miami’s Design District. The district itself has undergone a complete transformation over the past year with the addition of high-end retailers, art galleries, showrooms, and exhibition spaces. Some of our neighbors include Louis Vuitton, Maison Martin Margiela, Prada, Dior Homme, Cartier, Hermes, Christian Louboutin, Celine, Kartell, Luminare and Ligne Roset. We plan to expand upon our vision and concept at the beginning of the Spring/Summer 2014 season with the launch of a fully interactive online boutique as well a series of pop-up stores in Atlanta and NY. We will also be hosting monthly events at our Miami showroom showcasing each brand featured in the boutique. The events will be a private-invite only gathering with the focus on educating our clients on each designers collection.

The Hoxton
A metropolitan beach-house oasis, The Hoxton is the local's favorite watering hole, appropriate no matter what the occasion. Simply put, our philosophy is this: Casual camaraderie shared over well-executed eats and classic cocktails. Garnish with a Hamptons-style twist in the heart of downtown Miami, and you have our recipe for an epic evening. Until now, good times had been eluding you. You're welcome. The Hoxton; The better place to socialize.

About The Neala Group
The Neala Group brings an integrated approach to branding, marketing, promotion and celebrity management for its clients in the entertainment industry. The Neala Group handles all aspects of its clients’ careers and brand development needs. With a national network of resources, and relationships ranging from Miami and New York to Los Angeles and beyond. The Neala Group creates strategies that deliver measurable results. Varying from one-time red carpet charity benefits to multi-city tours, The Neala Group will coordinate events in their entirety and deliver energized promotion by creating customized press kits and providing media services to generate high visibility with effective placements.

Press/Media Inquiries: ng@thenealagroup.com
Label Inquiries: ryan.sookram@poeboymusicgroup.com