Global Healthcare Marketing CEO Patrick Goodness to Speak at 2013 World Medical Tourism Congress in Las Vegas

Las Vegas, NV, August 18, 2013 --(PR.com)-- Organizers of the 2013 MTA World Medical Tourism and Global Healthcare Congress have announced that Patrick Goodness, CEO of The Goodness Company: Global Healthcare Marketing will deliver a lecture on digital marketing strategies to an estimated 2,000 attendees at the 2013 medical travel Congress. The 6th Annual World Medical Tourism and Global Healthcare Congress is produced by the Medical Tourism Association. Congress organizers have confirmed that record-breaking numbers of national delegations and corporate members from around the globe have confirmed for this popular medical tourism event.

The 2013 Medical Tourism Congress will be held in Las Vegas, and will feature medical tourism leaders that will speak on a diverse platform of topics relating to medical tourism and global healthcare issues. Patrick Goodness, CEO of The Goodness Company: Global Healthcare Marketing will deliver a lecture entitled “10 Digital Marketing Strategies to Attract More Patients.”

In this 50 minute intensive medical tourism marketing workshop, Patrick Goodness, a recognized leader in global healthcare marketing will communicate how healthcare professionals can attract domestic and international patients utilizing critical digital marketing tools and strategies. Learn how you can attract the right patients at the right time, educate patients about your brand, generate interest in your services, build credibility and develop lasting relationships with patients that will result in consistent long-term new patient acquisition. The lecture will include information on:

1. Intuitive & Interactive Site Design
2. Social Media Marketing
3. SEO: Search Engine Optimization
4. SEM: Paid Search
5. Online Video (Testimonials, Infomercials, Webinars)
6. Mobile Sites (Is Your Site Ready for the Mobile Age?)
7. Content Marketing (Articles/Blogging/Public Relations)
8. Targeted Digital Media Advertising
9. Tracking & Analytics (Test & Verify)
10. Integrate Digital Media with Traditional Media

Plus Insider Secrets on How to Build Trust & Close Sales Faster Than Your Competition

For healthcare professionals, reaching new patients is critical to success. Learn the top strategies for healthcare marketing success from Patrick Goodness, the leading name in global healthcare and medical tourism marketing.

For more information about Patrick Goodness or The Goodness Company: Global Healthcare Marketing, please visit the company website at www.GoodnessHealthcareMarketing.com or www.GoodnessCompany.com Reach Patrick Goodness via email at patrick@goodnesscompany.com or by telephone at 312-205-6424.