Karsh Hagan Helps Arrow Electronics Expand Its Identity

Denver, CO, October 30, 2013 --(PR.com)-- Karsh Hagan, an integrated marketing and advertising agency, is partnering with Arrow Electronics, to provide creative platforms and services to elevate their global brand launch and ongoing communications of the organization.

Arrow Electronics, the global electronics industry giant, headquartered in Englewood, CO, launched a new brand this spring, and has hired Karsh Hagan to help provide creative solutions to enable a streamlined, powerful platform across their 15,000+ employees and 100,000+ client companies worldwide, to create a recognizable and unified identity.

“We engaged Karsh Hagan as a partner in the operationalization of our new brand due to their vision, understanding of our business opportunities, and passion for creatively addressing our communication challenges,” said Rich Kylberg, Arrow’s VP of Corporate Communications.

Karsh Hagan helped establish the structure and systems of Arrow’s communication channels and strongly supports Arrow by conveying this new brand to clients and prospects, from video, digital publishing and interactive collateral delivery systems, email and traditional print collateral, worldwide.

"Arrow is a 141 Fortune 500 company and the largest company in Colorado. We are honored to be working with them on their world-wide brand initiative," says Pocky Marranzino, Co-President of Karsh Hagan.

The combined strength of both these companies will come together to communicate Arrow's commitment to guiding innovation forward through successful rebranding and integration of these elements. From aerospace and defense, to mobility, cloud and data, Arrow not only creates and supplies the parts in our future’s most innovative systems, but also guides their partners to create with the mindset of Five Years Out.

About Karsh Hagan:
In 1977, Phil Karsh and Tom Hagan founded Karsh Hagan on the love of a great idea. After 35 years, that’s what keeps us hungry today. A full service-advertising, branding and digital agency. Key clients include: American Crew, Arrow, Colorado Tourism Office, Exclusive Resorts, InnovAge, Pinnacle Bank, University of Colorado Denver, VISIT DENVER and others. Projected agency billings for 2013 are $50 million. Karsh Hagan was recognized as one of the top 55 small businesses in The Denver Post’s 2012 Top Workplaces and one of the Top 100 Woman-Owned Companies in 2013 from ColoradoBiz Magazine. For more information, visit www.karshhagan.com, check out our blog, “Like” us on Facebook and follow us on Twitter @karshconnect. Karsh Hagan recently relocated to 685 South Broadway, Denver, CO 80209.

About Arrow Electronics:
Arrow Electronics, www.arrow.com, is a global provider of products, services and solutions to industrial and commercial users of electronic components and enterprise computing solutions. Arrow serves as a supply channel partner for more than 100,000 original equipment manufacturers, contract manufacturers and commercial customers through a global network of more than 470 locations in 55 countries.

Media Contact:
Camille Heinrich Ziccardi
303.539.4660
cziccardi@karsh.com