Localized Hormone Replacement Keywords Create Enhanced Online Advertising Opportunities in North Carolina

Raleigh, NC, November 25, 2013 --(PR.com)-- The Boomja Network today announced the implementation of new localized keywords for the cosmetics and personal health industries in the state of North Carolina. These added targeting keywords will enhance visibility and improve overall branding efforts for companies advertising through The Boomja Network’s North Carolina Cosmetic Surgery directories. The keywords added will be available through CosmeticSurgeryNC.boomja.com and include the following terms:

· Testosterone therapy
· Testosterone injection
· Testosterone replacement therapy
· Testosterone treatment
· Human growth hormone therapy
· Bioidentical hormone replacement

These terms were chosen for their relevance and performance in organic search in the cosmetic and health services industries, and will allow a greater degree of local market saturation for companies that market their cosmetic and health services online.

Hormonal therapies have been linked to improvements in red blood cell production, sexual function, bone density and muscle mass. These advanced therapeutic solutions are increasingly important for men and women as they age and can potentially improve physical appearance and energy levels to a considerable degree. By the late 1940's, testosterone replacement therapy was being hailed as an anti-aging drug (Paul de Kruif's "The Male Hormone"). In an article by Dr. Mark Richards, What Are Bioidentical Hormone Pellets?, Bioidentical Hormone Replacement Therapy (BHRT) has been used in the US since the 1930's and had reached millions by 2005. According to Scientific American, January 15, 2007 the FDA estimated that 30,000 people used Human Growth Hormone Therapy (HGH) as an anti-aging agent in 2004.

Authoritative directories with localized keywords can provide a superior level of visibility and increased traffic for companies that need to market specific hormone replacement therapies to expanded geographical areas. In North Carolina, a predominantly rural state with three major metropolitan areas and nine municipal areas with populations of more than 100,000 each, local searches can be vital to achieving the most successful marketing results for cosmetic services companies. The Boomja Network specializes in reaching prospective customers within many targeted geographical areas – beyond the local reach of advertiser’s websites alone. Advertisers in the Boomja Network enjoy enhanced localized keyword options that can dramatically increase their market reach and market influence in local organic search results.