GSF Mortgage Welcomes First Branch in California

Brookfield, WI, December 05, 2013 --(PR.com)-- GSF Mortgage is excited to announce they have expanded to California. Overseeing the addition will be Branch Manager, Jonathan Greene.

Greene joins the GSF family with over 30 years of experience. Originally from Michigan, Greene attended Spring Harbor College and studied Business Administration. After moving to California, Greene entered the mortgage industry at the young age of 21. He utilized his business management training and entrepreneurship spirit to run his own business for numerous years. His experience also comes from working for large national lenders.

“My experience and knowledge affords me the ability to assist borrowers across the lending spectrum,” says Greene.

He sticks to the fundamentals, or the three C’s: Character, Capacity and Collateral. He also adds a fourth, Capital. While going back to the basics, he plans to further establish his referral partners, attorney and contractor relationships. He also wants to build his web presence with GSF Mortgage.

Greene still uses his original name plaque to remind him where he came from.

"Jonathan’s genuine dedication and transparency will garner his success in helping borrowers at any level. We look forward to helping him grow his business in California," says National Sales Director, Mike Maida.

Founded in 1995, GSF Mortgage is an established and experienced direct mortgage lender. With nearly 20 years of lending experience, GSF professionals originate, process, underwrite, and fund all loans. We have direct access to FHA, VA, USDA, FNMA and Jumbo Financing products. GSF Mortgage has provided successful financing solutions to borrowers in all phases of homeownership. We continue to serve the next generation of homeowners with the GOGSF brand focused on flexible and transparent mortgage lending. With many locations, our strengths keep GSF Mortgage “Lending in Your Favor.”