Eventmingle Creates Online Community "Fusionmix.net"

EventMingle Creates “FusionMix.net” as Official Social Networking Solution for Fusion ’07, iRise’s User Conference & Industry Summit

Bend, OR, October 02, 2007 --(PR.com)-- EventMingle today announced that iRise®, the world’s leading application definition software company, has selected EventMingle as the official online social networking application for Fusion ‘07, October 11-12, 2007 in Las Vegas. Fusion ’07 is iRise’s 4th Annual User Conference & Industry Summit that brings together the world’s largest gathering of application simulation experts. For the event, EventMingle has created a custom online community for its attendees, speakers and sponsors called FusionMix located at http://www.FusionMix.net.

“Our event is about bringing customers together to share best practices and network,” said Mitch Bishop, chief marketing officer of iRise. “EventMingle’s technology reinforces that goal by allowing us to extend that networking timeline, thereby increasing the overall value of the conference.”

FusionMix offers participants these features:

• Matching and Collaboration Tools – FusionMix matches attendees, speakers and sponsors based on their personal profile and goals for the event. FusionMix promotes networking among all participants.

• Internal E-mail System – Attendees, speakers and sponsors use FusionMix's built-in e-mail system to communicate without revealing personal contact information.

• Meeting Planner – Attendees, speakers and sponsors use FusionMix to network online, exchange information and ultimately schedule appointments with each other, resulting in a more productive event for all participants.

• To-Do Manager – Attendees can use the built-in to-do manager to help organize which sponsors they plan to visit, breakout sessions or special events they would like to attend and people with whom they would like to network.

• Advanced Search Features – Participants can search for people based on location, title and interests. Attendees also can meet other people who plan to attend a specific conference session. Sponsors can connect with attendees interested in their specific products and services, find speakers who are covering their products and can also identify other sponsors who would make a good business partner.

• Detailed Online Exhibitor Directory – Sponsors can publish extended information, including a searchable product directory, current news releases, prizes and giveaway items, scheduled booth events and speakers and a complete listing of people planning to work in the booth. Sponsors also can give attendees the ability to schedule appointments with booth personnel.

• Press Center – Attendees can use the FusionMix portal to view all recent news releases from their sponsors.

• Message Forums – The message forums allow people to discuss sponsors, news releases, products, special events, and sponsor giveaway items.

“We’re very pleased to be working with iRise to improve the person-to-person networking at their annual Fusion User Conference and Industry Summit, said Jim Harrer, co-founder of EventMingle. “Our goal is to help each and every participant identify who their counterpart is from other companies attending this event, and make an introduction. Fusion is about networking and FusionMix will help facilitate that before, during and after the event.”

About Fusion ‘07

Fusion ’07 (http://www.irise.com/fusion07/), iRise’s 4th Annual User Conference and Industry Summit, is designed to gather application simulation experts to share best practices. Speaking to the theme "Innovation By Design," customers from a broad range of industries and disciplines – including financial services, automotive, healthcare, retail, airline and other industries – will showcase best practices in using simulation to speed innovation to market, cut costs and improve usability of business software. For more information on Fusion ‘07, please contact Nancy Kwon at nkwon@irise.com or (310) 426-7857.

About iRise

iRise® (http://www.irise.com/) is dedicated to bridging the communication gap between customers, business and IT by improving the process of defining software. Over 120 corporations such as Wachovia, Sun Trust Bank, Sprint-Nextel and CompuCredit use the iRise application definition platform to get business and IT on the same page – the first time. Visual, interactive application simulations accelerate the delivery of innovative business applications, cut IT costs and reduce the risks associated with outsourced development. Headquartered in El Segundo, Calif., iRise is backed by Morgan Stanley Venture Partners and has sales offices across North America.

About EventMingle

EventMingle is the first Web-based, online social networking technology designed to cater to the tradeshow industry. EventMingle enables attendees, sponsors and speakers to collaborate online prior, during and after the event. EventMingle improves networking among all participants while helping participants create an “action plan” prior to leaving for the event. EventMingle was launched in December 2005.

EventMingle is a wholly owned subsidiary of Specialty Match Network, a privately owned company based in Bend, Oregon. See http://www.EventMingle.com for more info.

For more info about EventMingle, contact Jim Harrer, 949-607-0980.

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EventMingle
Jim Harrer
949-607-0980
http://www.EventMingle.com
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