India Sanitary Ware Market to Witness Robust Growth Due to Rising Sanitary Awareness, Says Techsci Research

Burnaby, Canada, February 20, 2014 --(PR.com)-- India is emerging as a sanitary ware manufacturing hub, with several domestic and overseas manufacturers setting up manufacturing facilities across the country due to abundant availability of raw material and low labor cost. Several domestic manufacturers such as HSIL, Cera India, etc., as well as overseas manufactures such as Roca India, Kohler India, Toto India, etc., have set up manufacturing facilities in the country.

According to the recently published report by TechSci Research “India Sanitary Ware Market Forecast & Opportunities, 2018”, the southern region holds the highest market share, in revenue terms, of the country’s sanitary ware market. Among the metropolitan cities, Delhi NCR’s contribution is the highest as a result of continuing growth in hospitality, SEZ, residential and healthcare sectors. According to the report, India’s sanitary ware market is projected to grow at a CAGR of around 45% during 2013-18.

The report reveals that water closets, followed by cisterns and wash basins, account for the highest revenue share in the overall sanitary ware market. However, with increasing urbanization and awareness about safe sanitation, the demand for other sanitary products such as sinks, bidets, pedestals, etc., is expected to increase over the forecast period.

Indian sanitary ware market consists of both organized player and unorganized players, with organized players holding the majority share. Further, with increasing brand awareness and demand for luxurious and stylish sanitary ware, the market share of organized players in the overall sanitary ware market is expected to increase in coming years.

“Sanitation conditions have improved in the country, but still around 69% households in rural areas and about 19% households in urban areas in India don’t have access to safe sanitation. This indicates the latent opportunity in the country’s sanitary ware market,” said Mr. Karan Chechi, Research Director with TechSci Research, a research based global management consulting firm.

“India Sanitary Ware Market Forecast & Opportunities, 2018” has evaluated the future growth potential of sanitary ware market in India and provides statistics and information on market structure, market trends, market size, etc. The report includes sanitary ware projections and demand forecasting. The report is intended to provide cutting-edge market intelligence and help decision makers to take sound investment evaluation. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges and opportunities available in sanitary ware market in India.