Sports Nutrition Market is Expected to Reach USD 37.7 Billion Globally in 2019: Transparency Market Research

Albany, NY, March 29, 2014 --(PR.com)-- According to a new market report published by Transparency Market Research “Sports Nutrition Market – Global Industry Analysis, Size, Share, Growth, Trends and Forecast, 2013 - 2019,“ the global sports nutrition market was valued at USD 20.7 billion in 2012 and is expected to grow at a CAGR of 9.0% from 2013 to 2019, to reach an estimated value of USD 37.7 billion in 2019.

Browse Global Sports Nutrition Market Report with Full TOC at http://www.transparencymarketresearch.com/sports-nutrition-market.html

Increasing health awareness and changing consumer groups are the major growth drivers for the global Sports Nutrition market. Traditionally, bodybuilders and athletes were the only consumers for sports nutrition products. In recent years, new user groups (recreational and lifestyle users) have increased their market share. Furthermore, changing consumer preferences and expansion of distribution channels are other growth inhibitors for the industry. Developed regions such as the U.S. and countries in Europe have been the dominant market shareholders. However, as consumers in developing nations are increasingly spending their income on health and health related products, these economies are expected to pose a serious challenge to the supremacy of developed economies. Organizing high profile sports events in these countries is further expected to escalate the demand for sports nutritional products in these markets.

The sports nutrition market is bifurcated into three segments: Sports Food, Sports Drinks and Sports Supplements. Sports Drinks was the largest segment; it increased to USD 12,435.4 million in 2012, up 7.3% over 2011. The U.S. is the world’s largest consumer base for Sports Drinks. Other major markets are the U.K., Germany and Italy. Major growth drivers of the sports nutrition market in the U.S. are increasing lifestyle users and changing consumer behavior towards new sports nutrition product formats such as ready-to-drink and energy bars. Sports nutrition product distribution is slowly shifting from gym and health stores to supermarkets as the preferred distribution channel. Asia Pacific is the fastest growing market for sports nutrition products. The sports nutrition market is well established in countries such as Japan, China and Australia. The main reason behind the growth of the sports nutrition market in Asia Pacific is increasing awareness about healthy living. Some of the major companies operating in the market are Maxinutrition, Glanbia, PepsiCo, Coca-Cola and Clif Bar & Company.

The Sports nutrition market is segmented as follows:

Sports Nutrition Market, By Product Segment
Sports Nutrition Market, By Region

Related & Recently Published Report by Transparency Market Research
Seasonings and Spices Market – Global Industry Analysis, Size, Share, Growth, Trends and Forecast, 2013 – 2019
http://www.transparencymarketresearch.com/sports-nutrition-market.html

Increasing income levels resulting in increasing expenditure on food products, changing food habits of Asian consumers and changing demographics are the major growth drivers for the global seasonings and spices market. The seasonings and spices market is considered to be one of the most recession-proof markets since during uncertain economic conditions, consumers prefer in-house preparation and consumption rather than opting for the expensive choice of eating out or having ready-meals. However, when the economy is in good shape the situation is reverse. Online marketing campaigns offer expansion opportunity for seasonings and spices market. Seasonings and spices companies have started new online advertising campaigns that encourage consumers to create new recipes at home. Companies are adopting different methods for their campaign such as creating their own ‘Apps’ for product recipes, social media posts and contests, including ‘likes,’ ‘comments,’ ‘photo tags’ and ‘pins’ in social networking sites such as Facebook, Pinterest, Twitter and YouTube. Such campaigns help the companies in improved connectivity with consumers and thus help in establishing their brand identity in the seasonings and spices market.

The report covers in-depth analysis seasonings and spices market, by product segment (Salt and Salt Substitutes, Pepper, Herbs, Spices and Others) for the period from 2008 to 2019. In addition, the current market dynamics including the drivers, restraints, trends and recent developments have been captured throughout the report. The seasonings and spices market for the major countries in each of the four regions, North America, Europe, Asia Pacific and Rest of the World includes historical and forecasted market sizes (2008-2019), in terms of volume and value. North America region covers the scenario in the U.S. Europe region covers the scenario of the U.K., Germany, Italy, Spain and France. Asia-Pacific region highlights the scenario in Australia, Japan, India and China. The report also covers the scenario in the Brazil seasonings and spices market.