Articulon to Implement National Kidney Foundation of N.C. Event Campaign

Articulon will design and execute a campaign for the National Kidney Foundation of North Carolina (NKFNC) that includes a series of collateral materials and media relations to raise awareness for a fundraiser event to be held October 18.

Raleigh, NC, October 13, 2007 --(PR.com)-- Cindy Stranad, principal of Articulon, a boutique public relations and branding firm, announces today that the company will design and execute a campaign for the National Kidney Foundation of North Carolina (NKFNC) that includes a series of collateral materials and media relations. The goal for the services provided by Articulon is to raise awareness for a fundraiser event to be held October 18.

"We have been impressed by the creative imagination of the team at Articulon,” says Leanne Skipper, CEO of the NKFNC. “Our organization is confident that the materials created will target our audience, as well as create a heightened awareness for our organization and our causes.”

The fundraiser is a testimonial dinner honoring Phil Kirk, former chairman of the State Board of Education, and aims to accomplish two main objectives: recognize Kirk for his contributions to education and business in North Carolina, as well as raise awareness about chronic kidney disease (CKD) and its two primary causes— hypertension and diabetes.

“It is an honor for Articulon to work with the National Kidney Foundation of North Carolina in preparation of this event,” says Stranad. “We look forward to making this one of the organization’s most successful fundraisers to date.”

In addition to the nonprofit sector, Articulon provides services to clients in the financial, retail, commercial real estate, B2B and technology industries.

About Articulon:
Based in Raleigh, Articulon serves as a boutique marketing communications, design and public relations firm dedicated to putting a voice to the value of small- to mid-sized companies. Inspired to gain results, Articulon helps clients to break through the abundance of noise with a brand and a focused message that creates a connection with an audience. Far beyond traditional, Articulon’s client campaigns are characterized by their responsiveness, creativity and commercial intelligence. Work has been completed for emerging brands and fortune 500 organizations including: Panera Bread, AKC, Defond North America, The Better Business Bureau of Eastern North Carolina, WCPE- TheClassicalStation.org, Helms Mulliss Wicker, HumanCentric Technologies, Sustainable North Carolina, McDonald’s Corporation and Saks Fifth Ave. Visit www.articulon.com or call (919) 232-5008.

About the National Kidney Foundation of North Carolina:
Founded in 1950, The NKF of North Carolina (NKFNC) is the state's leading voluntary health agency dedicated to the detection, prevention and treatment of diseases of the kidney and urinary tract. The NKFNC develops and delivers programs to communities, patients, individuals and families. Leading these efforts in North Carolina, the National Kidney Foundation of N.C. has more than 3500 volunteers and supporters who bring help and hope to over 11,000 North Carolinians who are on dialysis and the many thousands who are at risk for kidney or urologic disease. For more information visit www.kidneync.org.

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Articulon
Amy Wojciechowski
919-232-5008
www.articulon.com
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