Clearent Helps Drive Merchant Traffic by Partnering with Yiftee Creating a New Internet/Mobile Sales Channel

Clayton, MO, May 25, 2014 --(PR.com)-- Clearent, one of the fastest growing payment processing companies in the U.S., proudly announces a new partnership with Yiftee, an online and mobile gifting service. This innovative company enables people to send thoughtful gifts instantly to colleagues, loved ones, and friends. With this exciting new smartphone app and web service, gifts can be given at thousands of shops and restaurants to say job well done, happy birthday, thanks, congratulations or just because. Recipients are notified instantly by email, text message, or Facebook post about their Yiftee gift and can pick it up using any smartphone or tablet, driving profitable customers to nearby businesses and strengthening local communities.

Merchants can offer convenient eGifts via Yiftee at no additional cost, technology, commitment, or risk. Merchants simply sign up by going to http://yiftee.com/enroll_your_business and benefit immediately from new foot traffic from full price paying customers, instead of being driven to the merchant’s location by coupons, discounts, or other promotions, which often negatively impact profits. Yiftee gifts are redeemed and immediately processed as a MasterCard pre-paid gift card, again at no additional charge to the merchant.

By being the first payment processor to leverage this new gift program, Clearent will be able to offer this innovative program to its ISO, Direct Sales, and Developer sales teams, helping them attract new merchant customers and grow their portfolios. Creating new customers and generating more processed transactions will be a win-win for Clearent and its sales channels.

“We’re excited about the Yiftee partnership, which is another example of the value-added programs that we provide to our sales partners and merchants,” said Dan Geraty, CEO of Clearent. “Partnering with innovative companies like Yiftee is what helps drive Clearent’s long-standing growth.”

“We are privileged to partner with Clearent in this ever growing $110 billion gift card market. Our goal is to allow all merchants big and small to play in this huge eCommerce marketplace that has so far been the exclusive playing field for national retailers,” said Lori Laub, Yiftee Co-founder. “Additionally, once installed on a merchant’s website, the optional ‘Yiftee-Send a Gift’ button allows customers to send gifts directly from the merchant’s page without the headaches of gift card tracking, accounting, validating, inventory and tying up cash in advance,” continued Laub.

About Clearent
Clearent is a payment processor that was built to be different. We combine leading edge technology with a passion for service to help our customers maximize the value of their merchant services program. Clearent provides sales agents, merchants, software developers and financial institutions with benefits not available from other providers. Clearent provides next day funding with a late cut-off time, unrivaled graphical web-based reporting, and processes $6 billion in annualized card volume and services a total merchant portfolio of 20,000. To learn more, visit http://www.clearent.com or call 866.205.4721.

About Yiftee
Yiftee (yiftee.com) is an exciting new award winning mobile app, web service, and API (Application Programming Interface) that lets consumers and businesses send thoughtful, unexpected gifts to colleagues, clients, friends and family quickly via email, text, and Facebook®. Recipients pick up their Yiftee gifts using their smartphone at their favorite local restaurants and shops, driving profitable business to those merchants. Merchants gain additonal sales, foot traffic, eGifting capability like big retailers, plus a free mobile/web sales channel.