Marketing Consultant Launches Second eBook on Internet Marketing

eBook Shows Small Business Owners How to Do Email Marketing, SEO, and Link Building

Los Angeles, CA, October 17, 2007 --(PR.com)-- Author John Eberhard, President of RealWebMarketing.net, (http://www.realwebmarketing.net) a web marketing firm specializing in working with small businesses, has launched a second eBook on Internet marketing. The title of the eBook is “Making Money with a Web Site: The Basics of Internet Marketing Part 2.”

This eBook covers how to conduct successful email marketing to one’s own house email lists, how to build up those lists and how to get them to generate sales. The book also covers search engine optimization, and how to optimize one’s web pages so that they can rank highly on search engines for regular or “organic” search results. And finally the book covers link building, how to build up inbound links to one’s web site from other sites through article submission to article directories. Google states on their web site that the number of links to a web site is their most important criteria in determining a site’s ranking for a given keyword.

John Eberhard stated, “So many small business web sites today are not doing what they’re supposed to be doing – producing leads and sales. Email marketing to your own email lists is one of the most successful actions you can do today, particularly once you build up the number of people on your email lists. And email marketing can get pretty immediate results. Search engine optimization and link building take a bit longer, but they will produce bigger and more sustainable results in the long run. I have found that submitting articles to article directories is one of the best ways to create high quantity inbound links to your web site.”

John Eberhard has been involved in marketing for a wide variety of businesses for 18 years. RealWebMarketing.net was founded in 1999 in the Los Angeles area, and has clients all over the U.S. More information on “Making Money with a Web Site: The Basics of Internet Marketing Part 2” can be found at http://www.realwebmarketing.net/ebook2/.

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John Eberhard
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