Joe Mazon Joins MLX Direct Film and Entertainment Division

Ft. Lauderdale, FL, October 19, 2007 --(PR.com)-- Joe Mazon, a veteran of the home entertainment industry, has been appointed senior vice president of the entertainment and film division of Marketlinkx Direct, Inc, one of the nation’s fastest growing full-service marketing companies. Based in Coral Springs, Fla., he will develop and implement the sales and marketing for the entertainment and film division.

Mazon has been in the home entertainment industry for more than 25 years, and with his marketing and sales expertise, he will be an asset to the success of Marketlinkx Direct Film & Entertainment.

Mazon has worked with some of the top entertainment companies in the industry including Sony Pictures, Warner Brothers Pictures, Grizzly Adams Family Entertainment, Ground Zero Entertainment, and Xenon Entertainment. Along with working with the most prominent names in the industry, Mazon also founded Video Distributors of Florida, and co-founded the Movieland Video Store chain.

At the various entertainment companies, Mazon managed both national and regional sales and marketing teams and initiated many branding and consumer marketing projects. Most recently, Mazon was an Independent Label Development Director for Grizzly Adams Family Entertainment, where he developed new marketing and merchandising strategies that increased earnings by 15%.

“We are excited to introduce Joe Mazon to the team,” said Ezell Brown, CEO of MLX Direct. “With his extensive experience in marketing, sales, and development in the home entertainment industry, he will be an essential ingredient to the success of the company’s ventures in the entertainment division.”

As senior vice president of Marketlinkx Film & Entertainment, Mazon is responsible for managing and acquiring clients and sales representatives, as well as developing and implementing innovative projects and ideas.

Marketlinkx Direct is headquartered in Coral Springs, Fla. and will be opening a new 7,500 sq ft facility in December 2007. The new facility will contain a state-of-the-art call center, a multi-track digital film and animation studio, and a full-service marketing department with media buying, promotions, celebrity marketing, and brand direct marketing branches. Marketlinkx houses more than 1,200 full-time employees and independent contractors in offices throughout the world, including Houston, Atlanta, Ft. Lauderdale, Jamaica, Dominican Republic, India, and the Philippines.

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