Merchantadvantage Partners with Sortprice.com to Help Online Merchants Grow Sales

Miami, FL, October 20, 2007 --(PR.com)-- MerchantAdvantage, LLC today announced a strategic partnership with SortPrice.com, a comparison shopping engine which eliminates click fraud issues by charging online merchants a low, monthly fee rather than using a pay per click business model or commissions on sales.

SortPrice provides online merchants with high-performance product listings and delivers millions of quality shoppers directly to merchant product pages, creating a fast and simple checkout process. There is no cost per click and no cost per transaction to list products. Merchants list products at a low, monthly flat rate and receive an unlimited amount of click-throughs.

MerchantAdvantage believes it is essential to have choices when feeding your product catalog data to online shopping destination sites in order to find the best marketing channel(s) that provide you sales, leads, branding, and increased return on investment. Now online merchants can seamlessly send their product catalog data to SortPrice and expand marketing efforts to thousands of potential new clients.

The MerchantAdvantage and SortPrice partnership gives merchants access to valuable exciting new marketing tools to manage their marketing campaigns, product catalog feeds, and customer feedback to increase revenues and conversion rates.

MerchantAdvantage is the only tool based, data feed management solution in the marketplace that does not charge fees for transactions, revenue share, or any set up costs when optimizing, feeding, and analyzing its clients product catalog to over 100 shopping destination sites, comparison shopping engines, affiliate sites, and marketing channels, including marketplaces such as Amazon.com, Shop.com, and Underbid.com.

The strategic partnership with PriceForSure.com compliments existing MerchantAdvantage partnerships that include: Yahoo! Shopping, TheFind.com, Smarter.com, Shopzilla, Shopping.com, ShopandPrice.com, Pronto.com, PriceShaker.com, PriceRunner.com, PriceGrabber.com, PriceFish.com, NexTag.com, mPoria.com, JellyFish.com, Google Product Base, FindGift.com, Gifts.com, and Become.com. A comprehensive list and description of all partners can be found at www.MerchantAdvantage.com

A free demonstration of Channel Management Professional and Lite, both integrated with Chanalyticssm, is available to any online merchant via www.MerchantAdvantage.com or by calling 800.550.9466.

About MerchantAdvantage, LLC

MerchantAdvantage (merchantadvantage.com) is an ecommerce software solutions company committed to championing and helping the small to midsized online merchant address complicated online issues. They take a systematic, controlled and proactive approach to online product marketing. MerchantAdvantage provides long-term, cost effective software tools that enable an online business to grow by reaching the widest audience possible via online, broadband, and wireless devices. MerchantAdvantage’s applications are designed to thoroughly connect the online retailer to their marketplace partners in a seamless motion of communication allowing Merchants to take control of their ecommerce channels, marketing strategies, and IT solutions. These software tools specifically help ecommerce retailers bridge the gap created by non-standardized data feeds to various online and mobile market places, shopping comparison sites, and other online shopping destination sites. MerchantAdvantage is changing the macrocosm of ecommerce by staying ahead of the curve in providing business solutions to the growing online retail marketplace: They’re here because your commerce future is online.

MerchantAdvantage – Total Control of your order channels.

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