Omega Launches ‘View from the Top’ Online Research Community Exclusively for VP-Level Customer Care Executives
Web-based surveys will delve into key areas of customer interaction and allow participants to share best practices and latest trends in customer satisfaction and loyalty.
Billerica, MA, October 21, 2007 --(PR.com)-- Omega Management Group, Inc., experts in helping organizations increase revenue and profits by maximizing customer satisfaction and loyalty, announced today the View from Top (VFT) Research Panel 500 program. The new program -- open only to VP-level executives in customer-facing positions – is devoted to the continuous improvement of the customer service industry.
The VFT Research Panel 500 is now being formed as an online community. Charter membership is on an invitation-only basis, targeting VPs of customer service, support, sales/marketing and similar titles. The first 50 VPs accepted from each of 10 industry categories will comprise the VFT Research Panel 500 charter group, and enjoy lifetime membership benefits at no charge. A VFT Advisory Board is also being formed, which will function as a steering committee with direct input into research topics, survey questions, data collection, analysis and reporting.
The new program will use web-based survey techniques to allow panelists to respond to questions and provide opinions that reveal valuable information, knowledge, trends and best practices in customer satisfaction and loyalty. The data will analyzed and correlated to form the basis of confidential reports that will be shared only with VFT panelists on a quarterly basis.
“The VFT development and approach have been deeply influenced by service executives and service professionals within the customer service and support community at large,” said John Alexander Maraganis, president of Omega. “The objective is to provide panelists with a real-time opportunity to express their opinions on topics related service business, and stay up-to-date on current service business trends at the same time.”
The VFT Research Panel 500 will focus on vital areas of service business operations, such as:
Customer relationship management best practices
Service operations, strategies and CRM technologies
Loyalty management strategies that drive revenue and profits
Employee compensation linked to customer satisfaction/loyalty.
“Charter Members of the exclusive View from the Top Research Panel 500 share the combined intelligence of a large online community of senior service executives with access to research survey results, said Maraganis. “Further, they share in the insight and resources of Omega’s Center for Loyalty Research.”
VFT Research Panel 500 members receive the VFT Research 500 Report at no cost as part of their membership. This comprehensive report contains data to allow their organizations to measure performance against other similar businesses. VFT members may apply the research data and reports to benchmark their organization’s performance and establish a baseline for continuous improvement.
The 10 industry categories from which VFT Research Panel 500 charter members will be drawn are:
Computer services
Computer/peripherals
Computer software
Telecommunications
Semiconductor
Manufacturing: Medical
Analytical devices
Energy/Utilities
Financial services
Transportation
For more information on the View from the Top Research Panel 500 or to submit an application for invitation as a Charter Member, contact Paul LaPointe, director of Omega’s Center for Loyalty Research, at (978) 715-2563.
###
The VFT Research Panel 500 is now being formed as an online community. Charter membership is on an invitation-only basis, targeting VPs of customer service, support, sales/marketing and similar titles. The first 50 VPs accepted from each of 10 industry categories will comprise the VFT Research Panel 500 charter group, and enjoy lifetime membership benefits at no charge. A VFT Advisory Board is also being formed, which will function as a steering committee with direct input into research topics, survey questions, data collection, analysis and reporting.
The new program will use web-based survey techniques to allow panelists to respond to questions and provide opinions that reveal valuable information, knowledge, trends and best practices in customer satisfaction and loyalty. The data will analyzed and correlated to form the basis of confidential reports that will be shared only with VFT panelists on a quarterly basis.
“The VFT development and approach have been deeply influenced by service executives and service professionals within the customer service and support community at large,” said John Alexander Maraganis, president of Omega. “The objective is to provide panelists with a real-time opportunity to express their opinions on topics related service business, and stay up-to-date on current service business trends at the same time.”
The VFT Research Panel 500 will focus on vital areas of service business operations, such as:
Customer relationship management best practices
Service operations, strategies and CRM technologies
Loyalty management strategies that drive revenue and profits
Employee compensation linked to customer satisfaction/loyalty.
“Charter Members of the exclusive View from the Top Research Panel 500 share the combined intelligence of a large online community of senior service executives with access to research survey results, said Maraganis. “Further, they share in the insight and resources of Omega’s Center for Loyalty Research.”
VFT Research Panel 500 members receive the VFT Research 500 Report at no cost as part of their membership. This comprehensive report contains data to allow their organizations to measure performance against other similar businesses. VFT members may apply the research data and reports to benchmark their organization’s performance and establish a baseline for continuous improvement.
The 10 industry categories from which VFT Research Panel 500 charter members will be drawn are:
Computer services
Computer/peripherals
Computer software
Telecommunications
Semiconductor
Manufacturing: Medical
Analytical devices
Energy/Utilities
Financial services
Transportation
For more information on the View from the Top Research Panel 500 or to submit an application for invitation as a Charter Member, contact Paul LaPointe, director of Omega’s Center for Loyalty Research, at (978) 715-2563.
###
Contact
Omega Management Group
Richard Ross
978.715.2900
www.omegascoreboard.com
Richard Ross
978.715.2900
www.omegascoreboard.com
Contact
Categories