CellarStone Funded by Lighter Capital

San Mateo, CA, August 25, 2014 --(PR.com)-- CellarStone, Inc., a leading provider of cloud based sales performance management solutions, has announced an agreement with Seattle-based Lighter Capital to obtain funding to embark on its next stage of growth. The financing will be used to expand the sales and marketing of the CellarStone solutions.

“Lighter Capital started following our company and the sales performance management market space a few years ago. With 17 million salespeople in the USA alone, the sales commission market space presented a tremendous opportunity,” said Gopi Mattel, CEO of CellarStone. “Lighter Capital was also particularly interested in our cost-effective business model in solving the sales commission management problem.”

“CellarStone’s veteran leadership, profitable and solid growth, sophisticated technology, compelling market presence and proven business model made it clear that this was a great company to invest in,” said BJ Lackland, CEO of Lighter Capital. “We are thrilled by the addition of CellarStone to our investment portfolio. CellarStone’s recent acquisitions of webKPI and CommTrack also allows expansion into more business opportunities. We’re excited to be their financing partner through the company’s next phase of growth and hope to provide more funding as growth accelerates.”

In choosing to partner with Lighter Capital, CellarStone was impressed with the clear and crisp due diligence process that resulted in a quick closing.

“Working with Lighter Capital through a highly automated process gave us the confidence we were working with the right partner. They have invested in the tools to make it ‘light’ and painless,” said Gopi Mattel. “The funding made available by Lighter Capital gives us the boost to rapidly scale the business to meet the growing demands for cost-effective sales performance management applications.”

About CellarStone Inc.

CellarStone is a premier solutions firm in the Sales Performance Management arena. CellarStone works with IT, Finance, Human Resources and Sales to manage and implement variable pay and sales commission systems. The CellarStone solutions have been successfully implemented for companies in many industries including, Retail, Banking, Staffing, Manufacturing, Consulting, Investment Management, Insurance, Mortgage and many others. For more information please visit www.QCommission.com , www.Qxchange.com , www.Easy-Commission.com , www.webKPI.com , www.CommTrack.biz and www.CellarStone.com

About Lighter Capital

Lighter Capital is changing the way small business raises capital. Through its proprietary underwriting process – which blends financial data, technology and a deep understanding of software driven business models – the company has created a new source of capital for growing businesses. The firm’s revenue-based finance model exchanges growth capital for a fixed percentage of the company’s revenues. This structure is more flexible, easier, and faster than traditional Venture Capital and Bank funding, making the firm “lighter” than the other funding options.

For more information, or to apply, visit: http://www.lightercapital.com/
Media Contact:
Gopi Mattel
CellarStone Inc.
650-242-0008
Gopi_Mattel@CellarStone.com

Media Contact:
Jeff Pecor
Tailwind Public Relations / Lighter Capital
802.497.1932
jeff@tailwindpr.com