Misfit Wearables Announce New Product Flash Ahead of Their Appearance at RE.WORK Tech

Tomorrow, at the RE.WORK Technology Summit, Misfit will feature in the session on Wearable Technology & Personalised Healthcare. Amy Puliafito will share more about Misfit’s new product and discuss the impact of wearable technology on daily lives, fitness, healthcare and mobility with Jemima Kiss, Head of Technology at the Guardian.

London, United Kingdom, October 10, 2014 --(PR.com)-- Misfit, makers of Shine, today announced its second wearable product, Misfit Flash, a versatile and easy-to-use fitness and sleep monitor. The Misfit Flash is a screenless, waterproof fitness and sleep monitor, available from mid-November.

Tomorrow, at the RE.WORK Technology Summit, we’ll be hearing from Misfit in the session on Wearable Technology & Personalised Healthcare. Amy Puliafito will share more about Misfit’s new product and discuss the impact of wearable technology on our daily lives, fitness, healthcare and mobility with Jemima Kiss, Head of Technology at the Guardian.

The summit taking place at LSO St Luke’s on Old Street, London, will showcase the opportunities of exponentially accelerating technologies and their impact on business and society. Other sessions will include experts in technologies such as 3D printing, robotics, the Internet of Things, data science, regenerative medicine and renewable sources of energy.

Crafted out of a special soft-touch plastic, Flash is comfortable, extremely durable, and waterproof to 30 metres, making it fit for even the toughest uses. It won’t require nightly charging, because it doesn’t have a battery-draining screen, so it can draw power for months from a watch battery. Instead of a screen, Flash will work like one big button: simply pressing it so embedded LEDs to light up and allows users to check progress towards activity goals.

Like the Shine, the Flash can be worn virtually anywhere - on a user’s wrist, trousers, shirt, shoes, lapel, or even on a keychain. Flash includes the very best of the Shine’s user experience and automatically measures steps, calories, distance, sleep quality and duration. It even tracks cycling, and swimming. Flash syncs wirelessly with the Misfit App on iOS and Android phones.

“Flash is the only fully featured activity and sleep tracker in the world for under £50, making it incredible value,” said Tim Golnik, VP of Product and Design at Misfit.

Amy Puliafito, Communications Lead at Misfit Wearables, will be speaking at RE.WORK Technology Summit London tomorrow on Wearable Technology & Personalised Healthcare. Standard tickets are available now and passes for startups, students and academics are also available for reduced rates. For further information and to register, go to: re-work.co/tech or contact RE.WORK by emailing hello@re-work.co
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