Raise a Glass - Drink Pink for Breast Cancer Research

New Haven, CT, October 03, 2014 --(PR.com)-- Murphy Distributors of Branford, CT is using social media and asking for the public's participation to help raise money for Breast Cancer Research during October.

For the company's "Raise a Glass and Drink Pink" for Breast Cancer Research campaign, Murphy Distributors is asking viewers to go to their local Connecticut retailer or restaurant and buy SEXY Wine. Then, make a short video to post on your Facebook page and raise a glass in honor of someone you know that is fighting the disease, someone you want to honor that lost the battle or just a general message for all those fighting. For every bottle of SEXY Wine Sold, Murphy Distributors will donate to Breast Cancer Research.

SEXY Wine’s US importer, Heather S. Delphin, understands firsthand the importance of continued research after her own breast cancer diagnosis and successful treatment. For October, SEXY Red and SEXY Sparkling Rosé will be labeled with special breast cancer awareness tags that can be reversed and used as privacy door hangers.

Heather is kicking off the campaign with her own short video she did for for Murphy Distributors. As with other social media campaigns for charity, the hope is that the personal videos go viral and are shared everywhere.

Since its inception 6 years ago, Murphy Distributors has become the fastest growing distributor of Fine Wine, Craft Beer and Artisan Spirits in Connecticut.

For more information, contact Murphy Distributors at 203.483.3100 or email them at info@murphydist.com