SGS' New Webinar: Reputational Benefits of Sustainable Events

Geneva, Switzerland, October 17, 2014 --(PR.com)-- The objective of the one hour complimentary webinar is to provide an overview of the standard and its benefits, including the reputational benefits that organizations are realizing from implementing sustainability events management systems.

It is now two years since the ISO 20121 standard was launched. SGS will review how organizations have implemented ISO 20121 to create truly sustainable events with a real legacy. SGS will also look at key issues that organizations have in staging high profile global events, especially as moving towards Qatar 2020, and Rio 2016.

The webinar will provide a view on where sustainable events are going and can go from here. This will help event organizers plan how they are going to achieve their sustainability goals and win loyalty from their stakeholders by creating truly sustainable events.

Background

The launch of the ISO 20121 standard was a landmark in sustainability and has focused the events industry on their impacts as well as providing the ingredients to develop a driver for economic success. The events industry has a significant positive role to play in society and yet events carry their own consequences too. Many countries and tourism bureaus are realizing this to their advantage whilst positioning their industries to promote their credentials to the overseas visitors. Thailand is a particular exemplar that we will highlight.

The arrival of ISO 20121 provided a guide to support organizations to minimize their impact – and can be used by any organization – from large stadia, sports events organizers, conference organizers in business, the MICE sector, or promotions industry – any organization that hosts events or runs events or part of the events value chain.

This webinar builds on a series of successful webinars delivered by SGS to support the growing awareness needs of professionals (and especially sustainability and communications professionals) across the Meetings, Incentives, Conventions and Exhibitions (MICE) Industry and in the wider Travel, Leisure, Tourism and, Hospitality. It is also aimed at events’ organizers and venue owners in the global Sports sector. This webinar builds on the professional competence requirements for professionals operating in the events sector by building their knowledge of the sustainability solutions for their sector.

Presenter

Dr. Colin Morgan, Global Product Manager – Social Responsibility Performance Assessments

Target Audience

This complimentary webinar is aimed at anyone who works in the events organization field and wants their organization to stand out as making positive progress on sustainability, particularly the following:

Event Organizers
Companies that Organize Events
Companies in the Events Sector Value Chain and Supplying to Events
Corporate Communications / Internal Communications Professionals with Responsibility for Organizing Internal Conferences
Marketing Professionals Organizing Product Launches
Exhibition Organizers
Sports Organizations
Event Venue Owners
Event Commissioning / Purchasing Professionals
Local Authorities with Functions that Run Events
Businesses involved in building and fitting out hospitality and events locations e.g. stadium or exhibition venue construction companies

Register for Session 1
https://sgseventcenter.webex.com/sgseventcenter/onstage/g.php?t=a&d=708734604
05:00 p.m. Singapore, Kuala Lumpur (Singapore Time)
09:00 a.m. London (GMT Summer Time)
10:00 a.m. Paris, Berlin, Madrid, Amsterdam (Europe Summer Time)
06:30 p.m. Darwin (Australia Central Time)

Register for Session 2
https://sgseventcenter.webex.com/sgseventcenter/onstage/g.php?t=a&d=702488061
08:00 a.m. New York (Eastern Daylight Time)
01:00 p.m. London (GMT Summer Time)
02:00 p.m. Paris, Berlin, Madrid, Amsterdam (Europe Summer Time)
11:00 a.m. Brazil (S. America Eastern Standard Time)

For more information, please contact:

Outi Armstrong
SGS
1 Place des Alpes
1211 Geneva
Switzerland
+41 22 739 9161