Sally Balioni Joins NDX as Senior VP of Sales

St. Louis, MO, November 21, 2014 --(PR.com)-- NDX, an advertising technology and services company, announced that Sally Balioni joined the company as Senior Vice President, Sales. Sally has broad experience in senior executive roles with some of the nation’s largest publishers and media agencies. In her new role, she will lead the planning and implementation of the company’s business development strategy and serve as a member of the executive committee. "Sally is well-known and highly regarded within all of our key partner segments. Throughout her career she has demonstrated the ability to provide creative and innovative solutions for her clients, forging successful long-term relationships along the way. Her experience and reputation make her the ideal person to lead our sales team into the next stage of our company’s growth," remarked Mark Hawley, CEO and co-founder.

As a newspaper and an agency executive, Sally has led organizations through a rapidly evolving media landscape by combining a strong sense of strategic vision with excellent operating skills. Most recently, she served as National Sales Director with Quad/Graphics, a leading global provider of print and multi-channel solutions. Previously, she held senior leadership roles with the New York Daily News, Newspaper Services of America, and Journal Register Company.

"Joining NDX at this important time provides me with the unique opportunity to continue in an industry that I love, with a company that is literally creating the marketing automation tools of the future,” added Sally. “I'm excited to join a great team of professionals, and to provide critical marketplace solutions to a growing roster of client partners.”

About NDX: NDX is an advertising technology and services company, providing print planning solutions to publishers, retailers and advertising agencies. The NDX technology platform includes a proprietary database, Source, which maintains current, comprehensive publication data for more than 7,000 print publications. NDX Snapshot and Focus provide a suite of robust data management tools for publishers and advertisers to analyze, plan, and manage their targeted media placements. NDX is headquartered in Chesterfield, MO with operations based in Chicago. Visit us at www.NDXus.com to learn more.