Applaud Women LLC Brings the Super Store Concept to the Magazine World in Time for the Holidays

Raymond, NH, November 24, 2014 --(PR.com)-- Applaud Women LLC’s magazine has always been a place where women readers can find information and inspiration. Now however Applaud Women magazine, in an endeavor to be on the cutting edge, has added a shopping mall experience within its pages. Founder and publisher Susan Caldwell is passionate about giving women everywhere what they need. What better way to accomplish this than creating a vehicle for them to conveniently shop for what they need and want right in the magazine itself. “I’m beyond excited that at the busiest time of the year for women readers our Holiday/Winter issue is online, providing them with a convenient way to shop and save money. Today it’s all about making things as quick and easy as possible,” shares Susan Caldwell.

Ms. Caldwell is always looking for ways to add value and convenience for Applaud Women readers. What else would women readers need or want beyond articles to inspire and provide helpful information? Shopping. The current, Holiday/Winter issue is a shopping women’s dream come true. Online before the Thanksgiving holiday, readers will be able to enjoy reading the articles and review the online sales and opportunities to purchase gifts, apparel, food and toys so they’re ready to click those links on Friday, November 28, 2105. Thanks to the affiliate relationships that have been created over the last year, Applaud Women magazine has access to promotional deals for tons of stores that readers could not possibly keep up with and they’ll just be a click away. Readers can click on images or links, in different sections of the magazine or in the Holiday Shopping Mall at the back, then be redirected to retailers websites to shop and return to the magazine for more shopping or reading as the magazine window will remain open. Again, it’s all about making things as quick and easy as possible for women readers.

About Applaud Women's Magazine
Although the magazine itself is the real draw, Ms. Caldwell is hoping to get the word out that women can now go shopping and reading in the same place. The magazine was created almost 12 years ago as a high quality print magazine for women in New Hampshire, Massachusetts and Maine. In 2009, Ms. Caldwell transitioned out of print to online and in 2013 she made another leap when she took the magazine worldwide. “It has been quite a ride here. With no education or training in creating a magazine or in the publishing field (except a certificate in graphic design) I came up with an idea and just started running with it,” shares Caldwell. So the original Applaud magazine was birthed, to inform, inspire and applaud women. Now it’s not only providing information and inspiration but convenience and retail therapy as well. This issue is their largest of the year and includes an entire Shopping Mall of Holiday gifts, apparel, food and toys which readers can purchase directly from the pages of the magazine.

The Applaud Women magazine experience continues to provide a little something for every women reader: Food, Dating, Marriage, Parenting, Beauty, Fashion, Personal Growth, Health & Wellness, [interviews with] Inspirational Women, Home and Business. It’s filled with information so that women readers can make the best possible decisions in their lives. They can now expand on that information by purchasing products that will assist them with taking the next step, such as the Erin Kurt’s parenting tape sets or the books and tapes available through Hay House that readers can now purchase just by making a couple of clicks on the magazine pages. Because of the magazine’s affiliation with Hay House, it can not only provide readers with the opportunity to purchase their many wonderful products but the magazine also shares articles by many of their authors. “I thought this was a perfect fit. Being an avid reader myself I know that after reading and enjoying an article I usually want to read more. Now readers who read say, Dr. Wayne Dyer’s article, and want to read more can just click on one of the affiliate ads for his products and continue that reading experience. It just makes total sense to me and such a time saver,” explains Caldwell

Applaud Women is known for its unique reader experience that is robust, comprehensive, and interactive. Now that interaction is going one step further. Not only does the magazine make shopping convenient but again because of those affiliate relationships, it has access to sales that otherwise might not be available to readers elsewhere. This is particularly significant for the new issue, Holiday/Winter 2015, as it includes a huge Holiday Gift section. For gift ideas and holiday fashion readers can shop at leading retailers that run the gamut from high end to low cost, for example it will include: Walmart, Target, Kohls, The Limited, White House Black Market, Lord & Taylor, Saks 5th Avenue, Bloomingdales, Nordstrom plus some of the designer fashion boutiques like DKNY and Donna Karan. Readers will also find favorites like; Brookstone, Things Remembered, QVC, Ghirardelli, Harry & David, Gevalia, Popcorn Factory and Mrs. Fields where they can purchase gifts and holiday entertaining treats. Parents will find tons of toy gift ideas and be able to purchase from: Legos, Mattel, Melissa & Doug, Sesame Street and Build a Bear. “This is the biggest issue of the year because the Gift Galleria section is so large. It’s a huge amount of work but I want to provide my readers with as many shopping opportunities as possible to save them both time and money,” states Caldwell.

To view Applaud Women magazine, visit www.applaudwomen.com or to go directly to the current, Holiday/Winter issue, visit http://www.applaudwomen.com/ApplaudWomenmagazineHolidaywinter2015.html.

To schedule an interview with Susan Caldwell, please contact her at applaud@comcast.net or call 603-895-4699.