Innovation Direct™ to Interface with Manufacturers on Behalf of Ito's Towers Invention

South Miami, FL, December 01, 2014 --(PR.com)-- An innovative new game designed to provide a number of benefits beyond entertainment, the Ito’s Towers, has been developed by Jose D. Alvarez of Winnetka, California. The invention's unique design creative and engaging rules of gameplay encourage full family participation.

The Ito’s Towers can be played and enjoyed by anyone from children to seniors. The game can be contested in individual head-to-head matchups or in teams and can be equally enjoyed in any indoor or outdoor setting. Additionally, the Ito’s Towers is thoroughly safe for players of any age and makes for healthy and challenging competition. Furthermore, the Ito’s Towers fosters family unit and bonding by allowing all family members to participate. Moreover, the game will be competitively priced and made from durable materials, adding to its appeal.

The inventor of the Ito’s Towers has developed a working prototype that has been utilized with success. The Ito’s Towers is also in Patent Pending status within the United States Patent and Trademark Office.

Mr. Alvarez now seeks a third party licensee to manufacture, market, and distribute the product for him under a royalty agreement. Potential licensees in the game products industry are currently being targeted as candidates to eventually commercialize the Ito’s Towers on a worldwide basis.

In July 2014, Mr. Alvarez contracted Miami, Florida-based product management services leader Innovation Direct™ to represent the Ito’s Towers to potential licensees for a 2 year period. Innovation Direct™ obtains the maximum amount of exposure for the products that it represents through its unique and patented licensing methodology and its participation in multiple and diverse industry-leading trade shows each year. Exhibits that Innovation Direct™ has attended in recent years include the SHOT Show, the International Home and Housewares Show, the World of Concrete Show, the National Hardware Show, Licensing International, the SEMA and AAPEX Shows and the ERA D2C Convention.

Potential licensees interested in obtaining more information about the Ito’s Towers and discussing licensing opportunities with respect to the product can contact the Manufacturer Response Department of Innovation Direct™ at (877) 991-0909 ext. 4285 or at MR@innovationdirectonline.com.