Innovation Direct™ to Present Pawz Purse Inventions to Potential Licensees in Industry

South Miami, FL, December 08, 2014 --(PR.com)-- An innovative and highly functional new product targeted at owners of small pets, the Pawz Purse, has been developed by Donetta Contreras of Bonita Springs, Florida. The invention’s unique design enables its users to carry their animals in style with them wherever they need to go.

The Pawz Purse’s proprietary features allow it also serve two vitally important functions for pet owners. The product is thoroughly comfortable and secure for pets. Additionally, the Pawz Purse provides added convenience for its users when walking their animals. Furthermore, it will be made in a variety of colors and designs to suit individual tastes. Moreover, the Pawz Purse allows pet owners to keep their hands free at all times when with their pet. The product will also be competitively priced and made from durable materials, adding to its appeal.

The inventor of the Pawz Purse has also developed a working prototype of the product that has been utilized with success.

Mrs. Contreras now seeks a third party licensee to manufacture, market, and distribute the product for her under a royalty agreement. Potential licensees in the pet accessories industry are currently being targeted as candidates to eventually commercialize the Pawz Purse on a worldwide basis.

In July 2014, Mrs. Contreras contracted Miami, Florida-based product management services leader Innovation Direct™ to represent the Pawz Purse to potential licensees for a 2 year period. Innovation Direct™ obtains the maximum amount of exposure for the products that it represents through its unique and patented licensing methodology and its participation in multiple and diverse industry-leading trade shows each year. Exhibits that Innovation Direct™ has attended in recent years include the SHOT Show, the International Home and Housewares Show, the World of Concrete Show, the National Hardware Show, Licensing International, the SEMA and AAPEX Shows and the ERA D2C Convention.

Potential licensees interested in obtaining more information about the Pawz Purse and discussing licensing opportunities with respect to the product can contact the Manufacturer Response Department of Innovation Direct™ at (877) 991-0909 ext. 4285 or at MR@innovationdirectonline.com.