eRevMax and Malapronta.com Shares Industry Insights on Online Travel Trends

Curitba, Brazil, December 18, 2014 --(PR.com)-- Seamless connectivity between the channel and a property is key to more online revenue, according to the online distribution specialists from Malapronta.com and eRevMax.

In a networking session on ‘Trends in Online Marketing and Management using Revenue Management Technology’, hosted by online distribution technology provider eRevMax in association with Malapronta, a part of TUI Travel PLC group with over 1,200 listed domestic properties, industry veterans shared key insights on online travel trends in South America. The session was aimed at providing an open platform for information sharing and was beneficial for hoteliers looking for superior connectivity and updates on new technology developments.

“It was a great platform to present our value proposition to a varied set of attendees, and reinforce Malapronta’s position as a leader in hotel distribution. The industry discussion and knowledge sharing from a distribution software specialist like eRevMax was extremely effective in helping hoteliers to better understand how to use innovative technology in order to maximize revenue and enhance guest service,” said Leandro Carvalho, CEO of MalaPronta.com.

“With online travel catching on fast in the region, events like this give us an opportunity to share our knowledge to the hotel customers and to understand their technology requirements. It was great to see a large number of revenue management professionals, hoteliers and travel technology partners attending the session. It has helped us showcase how hoteliers can benefit from our advanced connectivity and how they can reach out to our diverse client base,” said Alex Moura, Sales Director - Brazil, eRevMax.

About Malapronta: Malapronta.com offers domestic accommodation online travel agency services. The company offers 1,200 properties in Brazilian destinations and was founded in 2004. The HQ is based in Curitiba, Brazil and as of September 23, 2012, MalaPronta.com operates as a subsidiary of TUI Travel Accommodation & Destinations.

About eRevMax: eRevMax provides next generation online distribution & business intelligence solutions to the hospitality industry. The company’s new offering – LIVE, a responsive web platform, incorporates the RateTiger and Connect products, thus offering detailed competitor intelligence, comprehensive business performance analytics and reliable channel management capability through secure XML connections. Incorporated in 2001, eRevMax helps over 20,000 hoteliers worldwide to increase revenue, streamline business processes and reduce booking acquisition cost.