Do You Have 15 Min to Save a Child's Life?

An Instructional Video That Teaches the Basic Skills That Are Needed for Infant/Child CPR and Heimlich Maneuver

Williamstown, NJ, November 16, 2007 --(PR.com)-- Local mom produces video that instructs parents on life-saving measures.

Hundreds of children and infants die each year of accidental choking and suffocation. But a local mother of three wants to reduce those tragedies.

Williamstown resident Kristen Salgado, an emergency room nurse, recently produced an instructional video to teach parents and caregivers of children how to perform the life-saving techniques of cardiopulmonary resuscitation (CPR) and the Heimlich maneuver.

Her idea to make the video came after the child of a close friend nearly drowned. The child survived because his mom knew CPR.

After that emotional incident, Salgado sought out a video that would provide her and her family members with instructions for what to do in those types of emergency situations.

"I went to baby stores, book stores and looked online. A video was difficult to find, but there is such a need for it," Salgado says.

Watching the video does not result in a CPR certification, but does teach people the skills that could save a child's life. The 15-minute instructional DVD is a great tool for busy parents who are unable to attend CPR classes. And the video can be watched again and again if a refresher course is needed.

As a nurse, Salgado has seen firsthand the positive response from children who have received CPR before arriving at the hospital. The average response time for ambulances in the United States is six to 15 minutes. Imagine waiting while your child is in distress.

"No one wants to think about this happening to their children - but unfortunately, it can," Salgado says.

After developing a business plan and a strategy for marketing, Salgado started a limited liability company, AJAS, LLC. The name incorporates her children's initials. She worked tirelessly for more than a year to produce the video, using her own family members as actors. Local company, Tommy Productions of Franklinville, produced the DVD.

Salgado is currently marketing the tape to Parent-Teacher Organizations in the area. The video could be sold as a fundraiser for area schools.

"That way we can reach as many families with young children as possible. And it's a product that everyone can use while raising money for PTO organizations," she says.

For more information on AJAS, visit www.babychildcpr.com/index.html, or contact Janene Geiss at (856) 287-2641 or email ejgeiss@comcast.net. To reach Kristen Salgado directly, call at (609) 353-7185 or email AJAS-video@comcast.net.

Press Contact:
Janene Geiss
(856) 740-9981, e-mail:ejgeiss@comcast.net

###

AJAS, LLC
Kristen Salgado, Founder & Chief Executive Officer
1301 Heidelberg Drive
Williamstown, NJ 08094
1(609) 353-7185
Email: AJAS-video@comcast.net
Contact
AJAS LLC
Kristin Salgado
1-856-881-5885
www.babychildcpr.com
ContactContact
Categories