Moving Company Serving Burlington, VT, Improves Its Web Presence to Better Connect with Customers

WIlliston, VT, April 23, 2015 --(PR.com)-- For people and businesses moving into and out of the Burlington area, it should soon be much easier to locate the best packers and movers to assist with the job. Williston-based moving company Chase Moving and Storage, which has been in business since 1908, has partnered with the online marketing specialists at Prospect Genius to improve its Web visibility and accessibility. In today’s digital age, many consumers go online to find businesses offering products and services they need, which is why an active, informative, and easy-to-locate Web site is such a crucial part of a small business's marketing plan.

A 2013 survey by the Pew Research Center found that 78% of Internet users carry out consumer research online. These searches include people investigating moving companies such as Chase Moving and Storage. By beefing up its Web presence, Chase Moving and Storage has the chance to connect with people who might not learn about the moving services the company offers through traditional marketing methods, such as newspaper ads or telephone directories.

Prospect Genius’s lead generation campaign on Chase Moving and Storage’s behalf is aimed at broadening the company’s reach online. For example, using search engine optimization (SEO) techniques, Prospect Genius hopes to push Chase Moving and Storage closer to the top of relevant search engine results pages. Going forward, when someone queries Google, Bing, or Yahoo! using industry- and location-specific keywords such as “packers and movers in Burlington” and “long-distance moving companies in Williston,” they’ll be more likely to see Chase Moving and Storage among the top results listed.

“Studies have shown that sites near the top of the results page get the most clicks, and an increase in Web site traffic can lead to an influx of new customers for a small business,” says Prospect Genius SEO strategist Matt Gallo. “Our ultimate goal for Chase Moving and Storage is to ensure that anyone seeking a moving company in or around Burlington is able to quickly and easily learn what Chase Moving and Storage has to offer.”

Since 1908, Chase Moving and Storage has been one of the most trusted moving companies serving the greater Burlington area. The business is licensed, bonded, and insured, and its employees are certified and background checked.