Bow Wow Bon Bons Debut to Combat Puppy Mills

Brooklyn, NY, April 30, 2015 --(PR.com)-- A new truffle gift collection, called Bow Wow Bon Bons, was introduced by the Brooklyn-based Rescue Chocolate company this week.

The dark chocolate bon bons are filled with salted caramel and come eight to a box. They are vegan, kosher, organic, fairly traded, and artfully handcrafted in small batches.

Profits from their sale benefit animal rescue organizations, as is the case with all of Rescue Chocolate’s product offerings. The Petfinder Foundation has been designated the 2015 recipient of Rescue Chocolate’s general profits. However, for every box of Bow Wow Bon Bons sold, a dollar will be donated to Colorado Citizens for Canine Welfare (3CW), a volunteer-run anti-puppy mill group.

Rescue Chocolate founder and owner, Sarah Gross, said she has been eager to introduce a product which would highlight the plight of puppy mill dogs and raise money to combat the problem. “Puppy mills are a disgrace. Dogs are kept in horrendous conditions and forced to produce litter after litter,” she said.

“I wish people would understand that it’s so much better to adopt a homeless dog from a shelter rather than to support unscrupulous breeders,” she continued. “When you purchase a dog at a pet store or online, that animal most likely began life in a puppy mill.“

The president of 3CW, Dr. Cheryl Saipe, said educating people and policy-makers on that fact is precisely the mission of groups like hers.

“We educate the dog-buying public, legislators and the media about the fact that 99% of dogs sold in pet stores and on the internet come from puppy mills. Buying from these sources supports the cruel puppy mill industry,” Saipe said. 3CW holds weekly rallies outside a mill-supplied pet store. It also maintains a website and a Facebook presence, and produces regular e-newsletters.

“Last year we ran a successful media campaign on buses, bus benches, and posters. Slowly but surely, consumers are starting to understand their role in eradicating this source of cruelty to animals,“ Saipe said.

While it is hoped that the sale of Bow Wow Bon Bons will help the dogs, Gross cautioned that her company’s chocolate is only for humans to eat and enjoy. “We haven’t done a product with salted caramel before,“ she said. “I think chocolate-lovers will enjoy the rich, non-gooey piquancy in these bon bons.”

Rescue Chocolate was founded in January 2010. Its product line includes seven flavors of chocolate bars, two flavors of mini bars, and three higher-cacao bars for those interested in the health benefits of dark chocolate.

Each bar highlights a different animal welfare topic. For example, Peanut Butter Pit Bull endeavors to rehabilitate the image of a misunderstood breed. Foster-iffic Peppermintpoints out the benefits of fostering a homeless animal even if one can’t adopt. The Fix emphasizes the importance of spaying and neutering. And Mission Feral Fig highlights the humane management of feral cat colonies.

Rescue Chocolate products are sold in selected retail outlets around the country as well as online. For further information, visit www.RescueChocolate.com.

For more on the anti puppy mill efforts of 3CW, visit http://www.caninewelfare.org/.