dmexco 2015: artegic Sets Focus on Real Time Marketing Automation

Bonn, Germany, August 01, 2015 --(PR.com)-- On the 16th and 17th of September, Expo Cologne again welcomes one of world's most important digital economy trade fairs: the dmexco. Online CRM technology and consulting provider artegic will be there again, celebrating its 10th company anniversary in hall 7, stand A040/A042. artegic's focus at the fair this year will be real time marketing automation.

artegic's roots go back to 1994. Since 2005, the company exists in its current form as artegic AG. In the same year, artegic had its first appearance at the OMD, the predesessor of the dmexco. dmexco 2015 is therefore the perfect place to celebrate artegic's tenth company anniversary.

Real Time Marketing utomation is the Next Step in the Digital Dialogue

artegic's focus at this year's dmexco will be real time marketing automation. artegic's real time marketing automation technology has just received the ECO Internet Award 2015, artegic's real time marketing automation is able to display four core abilities:

The automated running of granular communication measures, individually for each user, in real time, based on his response.

The dynamic adaptation to the relevant context at the time of use: individual content e.g. based on location, weather, position in the customer lifecycle or terminal device properties.

The integration of all relevant channels in a lifecycle, including – in addition to email – social media, WhatsApp or mobile push messages in geo-fencing contexts.

The data protection-compliant collection, processing and storage of real-time response data.

Make an appointment and learn more about real time marketing automation
dmexco will take place on 16th and 17th of September at the Expo Cologne. artegic and partner T-Systems Multimedia Solutions can be found in hall 7, stand A040/A042. Book your appointments with the experts at http://www.artegic.com/dmexco

Contact:
artegic AG
Zanderstraße 7
53177 Bonn
Mr. Sebastian Pieper
Tel: +49(0)228 22 77 97-0
Fax: +49(0)228 22 77 97-900
pr@artegic.de
http://www.artegic.com
Twitter: http://twitter.com/artegic_uk
GooglePlus: https://plus.google.com/111057448053888319461/posts
artegic AG – Know-how and Technology for Online CRM

artegic AG supports companies in the construction of loyal and profitable B-to-B and B-to-C customer relations via online channels. Our service portfolio includes strategic consulting, technologies and business services for online CRM and dialogue marketing via email, mobile and social media.

With the online CRM technology ELAINE FIVE, artegic offers a unique high-performance solution for the comprehensive realisation of campaigns, as well as marketing automation based on self-sharpening analytical customer profiles. artegic received the eco Internet Award for its trend-setting implementation of data privacy requirements.

Internationally, each month, approximately 2.7 billion emails, SMS and social media messages are sent via ELAINE FIVE. As an associated company of the Fraunhofer Gesellschaft, artegic draws on the know-how of the latter, as well as the expertise from long-standing best practice with renowned clients, such as BMW, PAYBACK, ASUS, Canyon, Hyundai and Ticketmaster.

artegic is certified company-wide by TÜV Rheinland, according to the international standard for IT and Data Decurity ISO/IEC 27001.