BBS Returns to SEMA

Braselton, GA, October 28, 2015 --(PR.com)-- After a 7 year absence from the SEMA show, BBS of America, Inc. will be returning to SEMA 2015.

With the introduction of four new products in multiple applications for the aftermarket range in the second half of 2015, BBS is poised to display its latest wheel innovations for all to see. BBS will be featuring their new FI-R, CI-R, CH-R II and SX wheels during SEMA.

The FI-R is the latest in wheel design and engineering that the company has been working on for over a year. With the introduction of the FI-R, BBS has once again advanced innovation in the field of Ultra-lightweight forged wheels. The BBS FI-R will be featured in the SEMA New Products Showcase. Be sure to check it out and vote for the FI-R.

Stop by the BBS booth in the Upper South Hall Booth #30300 to see the new Performance Line CI-R flow-formed wheel with the Y-Spoke design featuring the exclusive BBS rim-protector, the CH-R II two-piece with rim-protector and the Design Line SX double spoke in Crystal Black finish.

BBS has embarked on new social and print media campaigns and have ads featured in Bimmer, European Car, Excellence and Porsche Panorama magazines. In the days leading to SEMA 2015, BBS will launch a new website that gives more insight to the company's future toward marketing, product offerings and more. With its new products and marketing campaign, BBS is prepared to engage and support new customers in the North & South American markets while firmly supporting its existing customer base.

The best place to showcase new products and connect with customers is at SEMA. And, in 2015 BBS will be there in the Upper South Hall in Booth #30300.

BBS of America, Inc. is a subsidiary of BBS GmbH in Germany.

www.bbs-usa.com