Bill Williams, CEO of Harry & David, Talks About the Commitment to Quality on The CEO Show with Robert Reiss
Bill Williams, the 20 year CEO of Harry & David, talks about the innovative quality model pioneered for the direct marketing of fruits and food gifts. Williams and Reiss discuss achieving excellence in customer service, and William’s views on leadership style. Reiss inquires about the challenges facing a business delivering over 8 million packages a year to discerning customers, and Williams explains that regardless of the situation, Harry & David always focuses on 100% customer satisfaction.
Ridgefield, CT, December 15, 2007 --(PR.com)-- Bill Williams, the 20 year CEO of Harry & David, talks about the quality model that Harry & David introduced in 1934, pioneering the direct marketing of fruits and food gifts. This model helped them build a world renowned brand which today delivers over 8 million packages a year to discerning consumers as well as to corporations for incentives and gifts. The interview airs for the first time on 35 radio stations throughout America on December 16th at 9pm Eastern Standard Time.
Williams and Reiss start off the interview by discussing how brothers, Harry and David Holmes, built the organization which today has grown to where employees pick as much as 480 tons of pears each day in peak season. Quality assurance is essential since Harry and David pears are considered by many as the world’s best pears. Williams then discusses how their quality model is actually a science, which he outlines step by step – utilizing processes which are both environmentally friendly and beneficial to fruit flavor.
Reiss asks about the Harry and David culture and Williams responds with his philosophical analogy – the necessity of having both the right ingredients and the right recipe. Continuing the interview, they talk about the customer excellence and how it is achieved. Reiss inquires about William’s views on leadership style, which Williams outlines as an integration of idealism and perfectionism.
Near the conclusion of the interview, Reiss asks about the challenges that the business has faced over the years, and Williams explains that regardless of the situation, Harry & David will always focus on 100% customer satisfaction.
Harry & David is acclaimed as America’s premier direct marketer of fruits and food gifts. In addition to selling via the Internet and direct mail business, the business has over 145 stores. For more information about Harry & David products, go to www.HarryandDavid.com
To see the list of CEO interviews as well as to download free podcasts of interviews, go to www.theceoshowonline.com
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Contact: Robert Reiss 203 894 9400, robert@reissource.com
Background
Hosted by customer service consultant Robert Reiss, The CEO Show with Robert Reiss, is now available in 35 cities across the USA syndicated by the Business Talk Radio Network and by the Lifestyle Talk Radio Network. Broadcast markets include: Atlanta, Boston, Columbus, Greenwich, Houston, Las Vegas, San Diego, Spokane and West Palm Beach.
The CEO Show with Robert Reiss is a unique business radio series focused on sharing personal stories about delivering exceptional customer service through in-depth interviews with America’s top CEOs. Recent show guests include: David Neeleman, Founder & Chairman Jet Blue; Simon F. Cooper, President The Ritz Carlton Organization, Bruce Mosler, CEO Cushman & Wakefield, Leon Gorman, CEO L.L. Bean, and Bernie Marcus, Home Depot co-founder.
Contact: Robert Reiss 203 894 9400, robert@reissource.com
Williams and Reiss start off the interview by discussing how brothers, Harry and David Holmes, built the organization which today has grown to where employees pick as much as 480 tons of pears each day in peak season. Quality assurance is essential since Harry and David pears are considered by many as the world’s best pears. Williams then discusses how their quality model is actually a science, which he outlines step by step – utilizing processes which are both environmentally friendly and beneficial to fruit flavor.
Reiss asks about the Harry and David culture and Williams responds with his philosophical analogy – the necessity of having both the right ingredients and the right recipe. Continuing the interview, they talk about the customer excellence and how it is achieved. Reiss inquires about William’s views on leadership style, which Williams outlines as an integration of idealism and perfectionism.
Near the conclusion of the interview, Reiss asks about the challenges that the business has faced over the years, and Williams explains that regardless of the situation, Harry & David will always focus on 100% customer satisfaction.
Harry & David is acclaimed as America’s premier direct marketer of fruits and food gifts. In addition to selling via the Internet and direct mail business, the business has over 145 stores. For more information about Harry & David products, go to www.HarryandDavid.com
To see the list of CEO interviews as well as to download free podcasts of interviews, go to www.theceoshowonline.com
###
Contact: Robert Reiss 203 894 9400, robert@reissource.com
Background
Hosted by customer service consultant Robert Reiss, The CEO Show with Robert Reiss, is now available in 35 cities across the USA syndicated by the Business Talk Radio Network and by the Lifestyle Talk Radio Network. Broadcast markets include: Atlanta, Boston, Columbus, Greenwich, Houston, Las Vegas, San Diego, Spokane and West Palm Beach.
The CEO Show with Robert Reiss is a unique business radio series focused on sharing personal stories about delivering exceptional customer service through in-depth interviews with America’s top CEOs. Recent show guests include: David Neeleman, Founder & Chairman Jet Blue; Simon F. Cooper, President The Ritz Carlton Organization, Bruce Mosler, CEO Cushman & Wakefield, Leon Gorman, CEO L.L. Bean, and Bernie Marcus, Home Depot co-founder.
Contact: Robert Reiss 203 894 9400, robert@reissource.com
Contact
Reissource, LLC
Robert Reiss
203-894-8655
www.reissource.com
Cell phone: 203-894-9400
Robert Reiss
203-894-8655
www.reissource.com
Cell phone: 203-894-9400
Contact
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