Janitorial Service in Concord, CA, Launches New Web Site, Joins Growing Web Marketing Trend

Vallejo, CA, December 25, 2015 --(PR.com)-- In today’s digital age, more and more companies are turning to the Web to better advertise their service offerings. The latest business in the Concord, CA, region to test the online marketing waters is Russell Janitorial, which offers residential and commercial cleaning services throughout the local area. By partnering with Prospect Genius, a local online advertising specialist that works with small businesses nationwide, Russell Janitorial hopes to make its Web site more visible and accessible to people seeking house cleaning services, business janitorial services, and more.

The 2014 SMB Internet Marketing Survey, published by ChamberofCommerce.com and BrightLocal, found that 75% of business owners believe that Web marketing is “effective” or “very effective” at attracting new customers. This percentage is up from 68% in 2013. By taking advantage of this growing Web marketing trend, Russell Janitorial has the chance to reach prospective customers who might not learn about its cleaning service offerings through any offline media. With Prospect Genius’s help, the business hopes to broaden its customer base.

Prospect Genius will be implementing a variety of proven online marketing techniques to help Russell Janitorial stand out online. These include search engine optimization, or SEO, which helps Web sites perform better on relevant search engine results pages. Going forward, when people in or around Concord query a search engine such as Google, Yahoo!, or Bing using keywords like “carpet cleaning services,” “pressure washing services,” and “post-construction cleaning,” they’ll be more likely to encounter Russell Janitorial among the top results.

“Studies have shown that Web sites listed near the top of the search engine results page get more traffic,” explains Matt Gallo, a senior Internet advertising strategist with Prospect Genius. “By pushing our clients, including Russell Janitorial, as close as possible to those coveted top slots, we’re aiming to get their services in front of more eyes—which can, in turn, lead to an influx of new customers.”

Russell Janitorial offers house cleaning services and commercial cleaning services throughout Concord and the surrounding area. The business is licensed, bonded, and insured and holds an A+ rating from the Better Business Bureau.