Appliance Repair Pros in Nashua, NH, Launch New Web Marketing Campaign to Reach Locals

Nashua, NH, March 11, 2016 --(PR.com)-- For homeowners in the greater Nashua region who find themselves dealing with a broken appliance, help is on the way. Sonny’s Appliance of Nashua, an appliance repair company with 25 years of experience among its technicians, is teaming up with the online marketing specialists at Prospect Genius to boost its web presence. By launching a new website and making that site visible and accessible to prospective customers, Sonny’s Appliance of Nashua hopes to be able to provide even more appliance repairs within its local community.

The Prospect Genius partnership has the potential to boost more than simply Sonny’s Appliance of Nashua’s bottom line. By making it easier for people to patronize a local business, the company’s new web marketing campaign can also benefit the Nashua area’s economy. According to the 2012 ABA Indie Impact Study Series, conducted by Civic Economics and the American Booksellers Association, 48% of each purchase at an independent business is recirculated locally. By contrast, less than 14% of each purchase at a chain or big-box store is recirculated within the community. That’s just one reason it’s so vital to ensure that locally owned and operated businesses can thrive.

Prospect Genius is implementing an array of proven web marketing techniques for Sonny’s Appliance of Nashua. These include search engine optimization (SEO), professional content creation, and directory placement. This comprehensive Internet marketing approach can help ensure that an appliance repair company like Sonny’s Appliance of Nashua has the chance to connect with local people seeking the services it offers.

“We believe that local businesses like Sonny’s Appliance of Nashua matter,” states Matt Gallo, a senior Internet advertising strategist with Prospect Genius. “By making the company’s website more prominent to people in need of refrigerator repair, washing machine repair, and other appliance repairs, we’re giving it a leg up over its competitors.”

Sonny’s Appliance of Nashua is licensed and insured for residential appliance service in Nashua, and has been in business since 1955. The company offers an array of appliance repair services as well as sales of used appliances.