American Cutting Edge Taps LeadArchitects for Sales and Lead Generation

Industrial Blade Manufacturer Signs On with Brand Building, Lead Generation Firm.

Cincinnati, OH, January 10, 2008 --(PR.com)-- In a time when quality customer service is hard to find, American Cutting Edge (ACE) is staying true to its roots with customer service second to none. ACE says it has a better way to help customers solve their cutting application challenges and has embraced a new business development strategy to find clients in search of greater value. American Cutting Edge turned to LeadArchitects, a lead generation firm for professional services and manufacturing industries, to assist ACE in proactively identifying prospective clients.

By utilizing proven methods of lead generation and armed with actionable industry and competitive intelligence, LeadArchitects will help identify key clients and prospects that are a strong, long term fit for American Cutting Edge. Outsourcing the lead generation and new business work to LeadArchitects was a step in the right direction, according to Ted Corsiglia ACE Vice President of Sales, who happily admits that ACE focuses on clients first.

Corsiglia says, ACE is an extremely client focused, customer centered organization that constantly strives to find better ways for their clients to find the right quality blade, at the right price, with exceptional service. “But, as a result of our client-focused efforts, we often put ourselves last. With Lead Architects, we have a business ally that enables us to keep our focus on our clients, while they focus on helping build our organization through identifying business partners that will appreciate our proactivity, honesty and service. LeadArchitects has given us a distinct competitive advantage in our industry.”

Mark Sneider, Lead Architects president says American Cutting Edge has a solid group of core clients and experienced staff, and agreed that the timing was right for the organization to proactively take steps to grow their business. “And we can help them,” Sneider explained. “We have key insights into ACE and into their client profile – we just need to start making some introductions.”

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About American Cutting Edge

Since 1965, American Cutting Edge, Inc. has grown to one of the largest manufacturers and distributors of specialty razor blades in the world. They make and distribute all types of thin blades for many industrial and OEM applications. Some markets they serve are medical, fiber, converting, food, broadhead, DIY, flooring and almost any other type of specialty blades you can think of. With their sister companies, Better Tools, CB Manufacturing & Sales, Strider Corporation, and Certified Tool & Grinding, they can manufacture almost any type of knife and cutting tool imaginable.

About LeadArchitects

LeadArchitects is a lead generation and business development consultancy that operates like a virtual new business development group to help organizations build pipelines of qualified new business opportunities and more effectively position themselves in the marketplace. More information can be accessed at: www.leadarchitects.com.

Media Contact: Nicole King
Eisen Management Group
nicole@eisenmanagementgroup.com
859.586.4302
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