Do All Kickstarter Videos Feel the Same? Why the Founder of Cup Cozy Pillow Decided to Break the Mold.
When launching a new company sometimes you must take risks to stand out. See why this entrepreneur decided not to create the typical Kickstarter video.
Las Vegas, NV, July 22, 2016 --(PR.com)-- When launching a Kickstarter campaign, it's not unusual to prepare months in advance. That includes spending hours watching other company's Kickstarter videos to get an idea of what works and what doesn't.
That was the case with Monica Almaguer, founder of The Cup Cozy Pillow. The Cup Cozy Pillow is the world's best cup holding pillow that allows people to have their favorite drinks right by their side, without the fear of spills. It became apparent to her that most campaigns did the same type of video, "Sleek, visually nice, but boring," she says.
She wanted to do something completely different. So she created lyrics describing the project to the fast, super catchy, classical Can Can song by Jacques Offenbauch. From there, the entire family, husband Michael, Camden (14), Connor (12) and two year old twins Madison and Mason each played a role in the video.
Boring it is not. "We were able to get in all the awesome features of the Cup Cozy Pillow in that two minute song in a way that is fun for anyone who hears and sees it," she says. Mission accomplished.
The Cup Cozy Pillow launched on the crowdfunding website Kickstarter on July 16, 2016. Did she make the right choice? Decide for yourself. Visit the Cup Cozy Pillow Kickstarter campaign at kickstarter.com/projects/1114982383/the-cup-cozy-pillow-your-drink-saving-hero
Contact Info: Monica Almaguer
702-339-5799
cupcozypillow@gmail.com
cupcozypillow.com
That was the case with Monica Almaguer, founder of The Cup Cozy Pillow. The Cup Cozy Pillow is the world's best cup holding pillow that allows people to have their favorite drinks right by their side, without the fear of spills. It became apparent to her that most campaigns did the same type of video, "Sleek, visually nice, but boring," she says.
She wanted to do something completely different. So she created lyrics describing the project to the fast, super catchy, classical Can Can song by Jacques Offenbauch. From there, the entire family, husband Michael, Camden (14), Connor (12) and two year old twins Madison and Mason each played a role in the video.
Boring it is not. "We were able to get in all the awesome features of the Cup Cozy Pillow in that two minute song in a way that is fun for anyone who hears and sees it," she says. Mission accomplished.
The Cup Cozy Pillow launched on the crowdfunding website Kickstarter on July 16, 2016. Did she make the right choice? Decide for yourself. Visit the Cup Cozy Pillow Kickstarter campaign at kickstarter.com/projects/1114982383/the-cup-cozy-pillow-your-drink-saving-hero
Contact Info: Monica Almaguer
702-339-5799
cupcozypillow@gmail.com
cupcozypillow.com
Contact
Cup Cozy Pillow
Monica Almaguer
702-339-5799
cupcozypillow.com
Monica Almaguer
702-339-5799
cupcozypillow.com
Contact
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