SendLabs Signs Manchester Monarchs to Email Marketing Agreement

Manchester, NH, January 21, 2008 --(PR.com)-- SendLabs, an email marketing software and solutions company (http://www.sendlabs.com), announced that it has signed a new partnership with the Manchester (NH) Monarchs to create and deliver more effective email marketing campaigns for the team.

“Email is an extremely important component of any company’s overall marketing operations,” SendLabs President Brett Houle said. “But for a sports team, effective communication with their fans is a must, especially with so many moving parts and targets.”

SendLabs will build four new email templates for the team, in addition to becoming the primary delivery tool for all of the Monarchs email marketing deployments. Houle said the Monarchs, of the American Hockey League, will experience higher-delivery rates, a better marketing ROI, and benefit from the support that a true email marketing agency like SendLabs can offer.

“Being able to connect with our fans on a regular basis through email is a must,” Monarchs Director of Ticket Sales Jason Bergeron said. “Having a professional company like SendLabs supporting us will be a huge advantage.”

Media Contact: Josh Nason, press@sendlabs.com

About SendLabs

Since 1999, the Manchester, NH-based SendLabs has been the leader in on-demand, hosted email marketing software and services. Through its simple, intuitive, web-based interface, SendLabs helps corporate marketers and advertising, creative, and interactive agencies realize email marketing success rapidly. This is achieved through powerful email marketing software, in addition to traditional creative agency services, all of which are designed to support email marketing efforts.

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