Holiday 2016 Shines Bright for Texas Entrepreneur Whose Experience Beams from the Capitol Tree to the U.S. Navy

Fort Worth, TX, October 12, 2016 --(PR.com)-- From bulb lights strung over backyard parties to giant oaks wrapped seamlessly in mini lights...from modest dining room tables boasting bountiful pumpkins lit from within to national retailers decking the halls with multi-level evergreens...the brilliant Shellie Gardner really knows how to brighten things up, starting with Halloween.

“Lights are more than just bulbs and wire,” shared Shellie Gardner, owner of Christmas Light Source, selling an estimated two million lights direct to consumer throughout the last 11 years. “In particular, holiday lighting invokes memories of family, friends and tradition.” But Gardner’s successful business isn’t just sparkle and shine.

With search engine optimization stats often rivaling that of many big box retailers, sales at Christmas Light Source have grown 21.4% since 2009 – even with the home décor crash of 2013 that wiped out many of her competitors. Gardner has provided lighting for The Capitol Tree, Macy’s, Neiman Marcus, The National Botanic Garden, Gap, Chicago Transit Authority, The Holy Land Experience, Six Flags and the United States Navy.

According to the National Retail Federation,* more than 171 million Americans plan to celebrate Halloween in 2016 and 70% plan to purchase decor. Seven in 10 consumers plan to hand out candy, and nearly half will decorate their home or dress in costume. Total Halloween spending is expected to reach $8.4 billion, an all-time high in the history of NRF’s annual survey conducted by Prosper Insights.
*https://nrf.com/resources/consumer-data/halloween-headquarters

Now that DIY decorating ideas are as close as your smartphone – thank you, Pinterest! – Gardner’s creative blog, social media sites and popular YouTube channel offer affordable, accessible ways to give holiday décor extra sparkle. Her web site also includes humor – What is my Christmas Lights Personality? – along with practical help through an energy estimate tool.

Halloween Ping Pong Party Lights - A quick project with just two required supplies, the diffused glow is a perfect accent for Halloween festivities.
http://blog.christmas-light-source.com/easy-halloween-party-lights-ping-pong-ball-crafts/

Autumn Centerpiece - Celebrate the change of season and add sparkle to your dinner table with easy-to-find fall craft supplies and 2 strings of battery lights.
http://blog.christmas-light-source.com/craft-lights-simple-autumn-centerpiece/

Texturized Christmas Tree - Texturize your pre-lit tree by adding a pop of excitement with strings of lights in a favorite accent color, wind in different sized bulbs or weave in some retro vintage-style bulbs.
http://blog.christmas-light-source.com/texturize-christmas-tree-light/

Founded in October 2005, Christmas Light Source offers LED light strings, mini-lights, craft lights, 12-volt lights, bulbs and cords, rope lights and various hardware.
www.christmas-light-source.com