iCare Home Health Website’s Audio Feature Now Here to Serve Its Print Disabled and Visually Impaired Clients More Effectively
Navigating through any website can be challenging for some people. Taking its target audience into consideration, iCare Home Health continuously evaluates the user friendliness and ease of navigation to ensure that it is accessible by all ages and skill sets.
Oakville, Canada, December 04, 2016 --(PR.com)-- iCare Home Health has a growing number of clients who are part of this demographic. They are aware of the rich content on the website whether it’s in the Resources section or the growing number of Blogs that address a variety of topics ranging from Nutrition, Healthy Aging, Safety Tips, Caregiver Tips and more. For 10% of Canadians that classify themselves as Print Disabled or Visually Impaired, increasing the font size is still not a viable solution for a completely Accessible website.
In response, iCare Home Health reached out to its online marketing firm, Measure Marketing Results Inc. for a solution. Powering the website with Text to Speech capability was the answer and next step in keeping iCare Home Health website ahead of its competitors. The bright green button labeled, “Listen,” has been added to all pages. The colour and size makes it easy to spot for most clients who need to use the technology.
The Text to Speech works in two ways:
1. Readers can simply click on the green “Listen” button to hear the entire page.
2. Highlighting a portion of a web page will reveal a speaker. Users can click on it to listen to their selected segment.
“We are proud to launch another iCare Home Health industry first! The audio technology is a natural fit on a website in the healthcare space and will best serve our growing client base and specifically, the visually challenged demographic. Our interaction with Measure Marketing continues to payoff and grow from a vendor/ client relationship to a true partnership that delivers in spades for our clients,” says, Rick Menassa, President, iCare Home Health.
Another benefit of the Text to Speech solution is for site visitors, visually impaired or able, are now able to listen to blogs while on the move to listen to blogs that highlight topics of interest.
“Working with iCare Home Health over the last 4 years has been a great journey for us and with the recent introduction of text to speech functionality, we feel we have come one more step closer to engaging their audience and creating value for their clients. Undoubtedly, this new enhancement proves how ahead they are of the game and their desire to proactively service their clients, which also aligns with our values as a company. We are happy to be associated with them and look forward to being their channel partners for several years to come.”
About Measure Marketing:
Established in 2008, Measure Marketing is dedicated to developing concrete, quantifiable Internet marketing solutions for business of all sizes and types. In short, we help you generate results you can measure. We put our combined experience of few decades to craft innovative digital marketing solutions and outside-the-box creative thinking for our clients. We’re committed to growing our clients business through conversion friendly web design, search marketing, social media and inbound marketing techniques with the core purpose to increase our clients revenue, develop qualified leads, and maximize their return on Marketing spend. Measure Marketing serves clients in Toronto, Mississauga, Oakville, Burlington, Milton Scarborough, and Brampton region.
About iCare Home Health – iCare Home Health is a private boutique home health care company operating in the Mississauga, Oakville, Burlington, Milton, Georgetown and Toronto region. iCare Home Health provides a wide range of home health care services including Companion, Personal Support, Nursing, Foot care, and Handyman at Home. In support of the iCare philosophy of “Making a Difference” in our communities, iCare Home Health is active in supporting local hospitals and Alzheimer Societies, among other organizations that support its clients, video direct donations or fundraising events.
For more information about iCare Home Health services, please visit http://www.icarehomehealth.ca/
For media inquiries or to arrange an interview, please contact: iCare Home Health Pubic Relations 905-491-6941 pr@icarehomehealth.ca
In response, iCare Home Health reached out to its online marketing firm, Measure Marketing Results Inc. for a solution. Powering the website with Text to Speech capability was the answer and next step in keeping iCare Home Health website ahead of its competitors. The bright green button labeled, “Listen,” has been added to all pages. The colour and size makes it easy to spot for most clients who need to use the technology.
The Text to Speech works in two ways:
1. Readers can simply click on the green “Listen” button to hear the entire page.
2. Highlighting a portion of a web page will reveal a speaker. Users can click on it to listen to their selected segment.
“We are proud to launch another iCare Home Health industry first! The audio technology is a natural fit on a website in the healthcare space and will best serve our growing client base and specifically, the visually challenged demographic. Our interaction with Measure Marketing continues to payoff and grow from a vendor/ client relationship to a true partnership that delivers in spades for our clients,” says, Rick Menassa, President, iCare Home Health.
Another benefit of the Text to Speech solution is for site visitors, visually impaired or able, are now able to listen to blogs while on the move to listen to blogs that highlight topics of interest.
“Working with iCare Home Health over the last 4 years has been a great journey for us and with the recent introduction of text to speech functionality, we feel we have come one more step closer to engaging their audience and creating value for their clients. Undoubtedly, this new enhancement proves how ahead they are of the game and their desire to proactively service their clients, which also aligns with our values as a company. We are happy to be associated with them and look forward to being their channel partners for several years to come.”
About Measure Marketing:
Established in 2008, Measure Marketing is dedicated to developing concrete, quantifiable Internet marketing solutions for business of all sizes and types. In short, we help you generate results you can measure. We put our combined experience of few decades to craft innovative digital marketing solutions and outside-the-box creative thinking for our clients. We’re committed to growing our clients business through conversion friendly web design, search marketing, social media and inbound marketing techniques with the core purpose to increase our clients revenue, develop qualified leads, and maximize their return on Marketing spend. Measure Marketing serves clients in Toronto, Mississauga, Oakville, Burlington, Milton Scarborough, and Brampton region.
About iCare Home Health – iCare Home Health is a private boutique home health care company operating in the Mississauga, Oakville, Burlington, Milton, Georgetown and Toronto region. iCare Home Health provides a wide range of home health care services including Companion, Personal Support, Nursing, Foot care, and Handyman at Home. In support of the iCare philosophy of “Making a Difference” in our communities, iCare Home Health is active in supporting local hospitals and Alzheimer Societies, among other organizations that support its clients, video direct donations or fundraising events.
For more information about iCare Home Health services, please visit http://www.icarehomehealth.ca/
For media inquiries or to arrange an interview, please contact: iCare Home Health Pubic Relations 905-491-6941 pr@icarehomehealth.ca
Contact
iCare Home Health Services Inc.
Rick Menassa
(905) 491-6941
www.icarehomehealth.ca
Rick Menassa
(905) 491-6941
www.icarehomehealth.ca
Contact
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