US Based Company Launches Social Networking Site

La Mirada, CA, February 05, 2008 --(PR.com)-- Rateometer, a US based company has launched a social networking portal. Rateometer.com was launched recently after a successful beta run for six months. The portal has many innovative features which are different from the ones that we see in the regular social networking portals. Sharif, the Head of rateometer.com while addressing the press at the launch of the portal said that he wants to have innovative ideas on rateometer.com which can excite the youth. The portal has all the social networking features such as creating a networking homepage, inviting friends and an option to rate photos. When asked about the name of the company, Sharif said the name has been given because members can actually rate their friends. The portal helps members to rate pictures of other members of the community. He said that the name was given after a great deal of thought and portrays one of the primary objectives of the site. He said that the website will help members find friend online. Some of the innovative features of the portal include the "gold points" and the ROM widgets. There are other interesting features such as ROM Notifier and ROM Casino available on the portal. In one of the recently launched initiatives before Valentine's day, the portal has launched a prize winning competition called "Winning Gold". Members can collect gold points by becoming a member, inviting friends and taking part in other activities on the portal. The members who collect the highest "Gold points" can win prizes.

Sharif, also answered various questions on the future plans of Rateometer. He said that the company has a well chalked out revenue model which will start showing ROI within the next six months. The portal is already seeing lot of traction from youngsters and he feels that this trend will move northwards. Advertisement will be the main revenue driver for the company but there may be some features which could be charged from members. Advertisers who are interested in sponsoring events can do so by choosing to sponsor any event on ROM. They can get the benefit of getting their banners and links published on Rateometer.com. Sharif said that the number of members on the site has shown a steady increase after the launch of the portal. The company is also planning a marketing initiative which will boost membership and drive more traffic to the site. Sharif further said that some companies have already shown interest to place advertisement banners on the site. When asked about the new features that the company will launch in the next few months, Mr. Victor Abarca-Head of Marketing said that many features are under development but refused to divulge details.

During the luncheon after the press conference, Sharif and Mr. Abarca in informal discussions with journalists spoke about the future of social networking which they said holds great potential for marketers. He said that web marketers were already using social networking sites to promote their products. Sharif said that Rateometer.com can be effectively used by marketers to promote their products as it gives options to upload photos and videos. Sharif said that Rateometer.com is constantly researching on new products and features which can be made available for members. He said that the company considers feedback from members and in future it will try to incorporate useful features suggested by members. In a closing note he said that anyone who wants to find friend online can log into rateometer.com and enjoy the many interesting games, widgets and other features available on the site.

###