Impelsys' iPlatform ™ Powers Marshall Cavendish Digital

Online electronic content provider Impelsys brings top educational publisher to the digital era.

New York, NY, February 08, 2008 --(PR.com)-- Marshall Cavendish, a leading North American publisher of illustrated encyclopedias, just launched its digital edition thanks to a recent partnership with Impelsys, Inc. a leader in online electronic content delivery for the global publishing market. Developed as a reference resource for student research, Marshall Cavendish Digital, located at http://www.marshallcavendishdigital.com, offers products covering a wide array of subjects and interests within the school curriculum.

“We continue to be impressed with the positive feedback from our customers,” said Albert Lee, president of Marshall Cavendish, who led the efforts to launch a new Web site for distribution of its library resources. “Impelsys’ understanding of our unique requirements and their speed of implementation were key factors in the successful launch of our new pioneering portal.”

Impelsys' iPlatform™ is the engine that drives Marshall Cavendish Digital, a customizable, Web-based, digital collection of reference works and nonfiction series featuring the same high-quality, well-illustrated, authoritative, and in-depth content Marshall Cavendish is known for. This site offers quick access to Marshall Cavendish titles categorized under sciences, animals and plants, biographies, geography, health, world cultures, and social studies. A personal password-protected folder allows students to store and bookmark articles, photos, time lines, maps, and drawings. Users can conduct a Quick Search that provides results based on main textual content only but will return Web pages that show related visual resources as well. The site also features an Advanced Search option by setting precise search criteria to yield targeted results. To help find the content most suited to a search, articles are ranked by relevancy. Other valuable features include a well defined glossary page and research tools to enhance the understanding of the subject matter.

According to Impelsys’ CEO Sameer Shariff, the Marshall Cavendish Digital project is not only a major achievement for the company, but also expected to be a landmark portal in the K-12 publishing domain. “We’re excited about supporting Marshall Cavendish with their online efforts and will continue working with them on more innovative products for their growing customer base.”

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About Impelsys
Impelsys, a leader in providing electronic content delivery solutions to the global publishing market operates two groups —Impelsys Products and Impelsys Services — that help clients compete, evolve and grow in an increasingly complex marketplace. Impelsys products include iPlatform™, VirtualPages™ and SmartCD™. These products help publishers delivery content online quickly and cost effectively. Impelsys services through its offshore delivery center, helping customers with software development, maintenance, multimedia development and eLearning services.

Impelsys’ passion for client success has helped it build long term partnerships with its customers becoming critical in the client’s electronic delivery strategy. Publishing giants including McGraw Hill, Reed Elsevier, Wolters Kluwer, Thomson, Springer, Benchmark Education, Marshall Cavendish and Houghton Mifflin rely on the company’s unique approach to drive growth and market momentum. Headquartered in New York City, Impelsys operates across North America, Europe and India. For more information, please visit www.impelsys.com.

About Marshall Cavendish
Marshall Cavendish is a leading North American publisher of illustrated encyclopedias, nonfiction series, and children’s books. Marshall Cavendish Digital offers products covering a wide array of subjects and interests within the school curriculum from encyclopedias. Marshall Cavendish Reference offers multivolume encyclopedias on a wide range of topics to support the curriculum and to encourage lifelong learning. Marshall Cavendish Benchmark specializes in visually appealing and authoritative nonfiction series, meeting the needs of readers from kindergarten through high school. Marshall Cavendish Children features picture books, chapter books, novels, and nonfiction that appeal to younger readers.
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