The Negg® Taps TFI Envision, Inc. for Advertising Campaign

Southport, CT, December 14, 2018 --(PR.com)-- “Eggs are a great choice to start the day on the right foot. Besides being a ZeroPointTM food, they’re easy to make, packed with protein and keep you feeling satisfied,” according to WeightWatchers.com.

The Negg® is simply the best way to quickly and easily peel boiled eggs. With Negg®’s newly redesigned packaging by TFI Envision, and holiday shoppers looking for that perfect gift, Bonnie Tyler, the principal at Airigan Solutions, LLC, maker of the Negg®, reached out to TFI Envision again to develop a new ad campaign for placement specifically in WW (Weight Watchers) magazine.

The creative team at TFI Envision interrupts the typically text heavy magazine with a clean communication of the benefit of protein-packed hard cooked eggs and "zero effort" effect of the Negg® combined with appetite appeal and product imagery, to create an impactful, easy to digest, print ad.

Print ads help with building brand trust. According to a study by MarketingSherpa, when asked which advertising channels they trust most when making a purchasing decision, 82% of respondents said they trusted print ads in newspapers and magazines.1

To order The Negg®, go to https://neggmaker.com/collections/all and choose from a variety of colors and additional items. They make perfect gifts for the holidays.

Since 1975, TFI Envision, Inc. of Norwalk, CT, has specialized in developing strategic design and marketing solutions for branding, packaging, promotion, digital and corporate communications; helping organizations achieve their marketing and communication goals with compelling, consistent messaging that is on brand and on target.

1 https://www.forbes.com/sites/forbesagencycouncil/2018/10/19/14-ways-print-advertising-can-provide-new-audience-potential-for-your-company/#441373c39906