Giovanni Rosso to Officially Join the Vias Imports Portfolio

New York, NY, March 25, 2019 --(PR.com)-- Vias Imports Ltd., who represents the most comprehensive portfolio of Italian wines in the United States, has announced an exciting addition to their Italian wine portfolio – wines from Giovanni Rosso in Piedmont. The winery is located in the hamlet of Baudana, just a couple of kilometers North of Serralunga d'Alba village. A traditional family farmhouse houses the fermentation, ageing, bottling and labeling facilities. Giovanni Rosso owns the iconic Vigna Rionda parcel, which is largely regarded as a cut above the rest thanks to its high elevations, predominantly southern exposures, and unique soils that give wines the ability to age for decades, yet also make them structured, lean, and hard to read in their youth.

“In January, we announced the inclusion of Giovanni Rosso’s Etna wines into our portfolio,” stated Luca Bigerna, President of Vias Imports Ltd. “Starting on April 1st, we will officially begin importing their Serralunga wines, which includes unrivaled Barolos from the heart of the Barolo commune of Serralunga d’Alba. We are very proud to embrace this new project as it perfectly embodies one of our core pillars here at Vias – to import and distribute wines that represent their terroir from beautiful and historical family-owned estates.”

The Giovanni Rosso estate has been tending vines in Serralunga d’Alba – notably Crus of Cerretta, La Serra, Broglio, Meriame, Sorano, Costa Bella, Lirano, Damiano together with the cru Vigna Rionda – for more than a century. The Giovanni Rosso estate has been bottling wines since 1995, when Giovanni’s son, Davide Rosso, took control of the estate. In 2016, Davide purchased the Etna estate on the northeast side of Montedolce, a small inactive volcano, where the soil is made up entirely of lava sand and perfectly suited for the production of red wines. Davide studied Oenology in Burgundy and then at 27 years old, Davide took charge of the vinification and the aging of the wines, implementing his philosophy of respecting the environment and terroir, farming organically with no pesticides. In that time, the Giovanni Rosso estate has become one of the brightest stars of Barolo and they now join a portfolio that represents more than 70 wineries throughout Italy.

The newest additions to the Vias portfolio from the Giovanni Rosso estate include:

- Langhe Nebbiolo 2016
- Langhe Nebbiolo Ester Canale 2016
- Barbera D’Alba Donna Margherita 2016
- Barolo Classico 2014
- Barolo Cerretta 2014
- Barolo Serra 2014
- Barolo Del Commune Di Serralunga D’Alba 2014
- Barolo Ester Canale Vigna Rionda 2015

About Vias Imports Ltd.
Vias Imports Ltd., established in 1983, is an importer, distributor, and above all a company dedicated to expressing the history, sense of place, and devotion to craft of all its producers through the art of wine. Vias represents the most comprehensive portfolio of Italian wines in the United States. For more information, please visit: www.viaswine.com

About Giovanni Rosso
Azienda Agricola Giovanni Rosso, founded in 1890, is a small, family-owned producer in the heart of the Barolo commune of Serralunga d'Alba led by Giovanni Rosso’s son, Davide Rosso. Making only red wines, they have a passion for Barolo and its grape, Nebbiolo. While they are one of the brightest stars of Barolo wines, they are also a Serralunga producer. They farm organically, using no artificial chemical treatments such as fertilizers, insecticides or weed-killers. Harvesting is 100% manual, as is pruning and tilling of the soil beneath the vines. For more information, please visit: www.giovannirosso.com.