National Osteoporosis Foundation and CESLIE-The Women's Network Honor LeFrak Mother and Daughters for Commitment to Bone Health and New York Community

New York, NY, April 14, 2008 --(PR.com)-- The National Osteoporosis Foundation (NOF) has partnered with CESLIE – The Women’s Network TM to host an event honoring the LeFrak women—a dynamic mother-daughter trio—for their success in business, community involvement and dedication to osteoporosis prevention. Joan Rivers, Melissa Rivers, Jill Eikenberry, Janet Hubert, Melba Moore, Carol Saline, Sharon Marantz Walsh and Ceslie Armstrong will host the cocktail soiree and networking event with members of Momentum Women, a distinguished group of business leaders, at The World Bar on Wednesday, April 16, from 6:00 – 8:00 p.m.

“If we cared as much about our bones as we do about our appearance, osteoporosis wouldn’t be one of the most debilitating diseases for women over 50. Osteoporosis doesn’t look good on any body,” said Joan Rivers, actress, comedienne, businesswoman and NOF Ambassador.

Mrs. Ethel LeFrak, noted philanthropist and real estate matriarch, has suffered many osteoporosis related fractures over the years. Her daughters, Denise LeFrak Calicchio and Francine LeFrak Friedberg, prominent New York businesswomen, have joined their mother in supporting NOF and its efforts for bone health awareness. “With a woman’s risk of breaking her hip from osteoporosis being equal to her combined risk of breast, uterine and ovarian cancer, we are most grateful for the efforts of the LeFrak women to increase awareness of this disease,” said Carol Saline, Board of Trustees member for the National Osteoporosis Foundation.

This event launches NOF’s A Gift from Mothers to Daughters concept of passing along the gift of knowledge of bone health and osteoporosis awareness to future generations. NOF will host a Mothers and Daughters luncheon to celebrate this gift on September 24, 2008 at The Pierre Hotel in New York City.

“We are so pleased to partner with the National Osteoporosis Foundation in celebrating women’s strength and bone health, said Ceslie Armstrong, editor-in-chief of CESLIE – The Women’s Network TM. There is nothing more fashionable than strong bones that help you stand tall.”

For pre-event information and media registration, please contact Molly Carey at (202) 607-4814 or communications@nof.org.

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